RTBlog
Well, it's my first full-day of flying solo on the 'Real-Time Daily' beat without Tyler Loechner, so I might as well kick this post off by thanking Tyler for getting … Read the whole story
For the most part, advertisers agree that programmatic ad-serving and buying supports growth in online automation. However, industry agency experts believe the "emperor's new … Read the whole story
- COMMENTARY
Even the executive behind the best-selling iOS 9 ad blocker realises he has hurt people -- a perfect time to bar free content from … Read the whole story
Ad tech firm Pixalate, known for fraud prevention in the programmatic space, has announced the launch of a monthly in-app mobile Seller Trust Index … Read the whole story
- COMMENTARY
Whose fault is it that ad blockers are the 21st century's version of DDT, and as indiscriminately deployed, ridding us of a pestilence but … Read the whole story
MediaMath and Oracle will merge paid and owned media, allowing advertisers to build on their strategy of cross-platform media buys. MediaMath announced the launch … Read the whole story
- COMMENTARY
It is kind of interesting to see the ad blocking industry taking what seems to be the high-minded approach to obliterating advertising for iOS9 … Read the whole story
Mobile broadband is the fastest-growing information and communication technology (ICT) service in history, taking just five years to achieve 1 billion users. Global mobile … Read the whole story
- COMMENTARY
Confirming the worst fears of publishers and other app developers, ad blockers are flying off the virtual shelves of Apple's App Store. This comes … Read the whole story
