RTBlog
Despite bullish forecasts for programmatic TV, there are a few hurdles that must be overcome in order for more dollars to start flowing into the channel. Read the whole story
Marketing campaign software platform Percolate announced new product features that will offer marketers a single system from which to plan, create, execute, and optimize … Read the whole story
Jelli, a programmatic platform for radio, said its SpotPlan programmatic radio self-service buying platform is now available for general release after a small release … Read the whole story
4C Insights, the data science and media technology company, announced on Tuesday the finalization of a $26 million series C financing round. Read the whole story
Two out of three Millennials use an ad blocker on a desktop or mobile device, according to a new study. Anatomy Media says this … Read the whole story
When it comes to managing their digital campaigns, marketers increasingly face a Hobson's choice. They want greater transparency and access to data about the … Read the whole story
- COMMENTARY
As advertising and marketing technology continues to evolve, digital marketers are increasingly grappling with the question of how to use it best -- and … Read the whole story
