A conversation Monday with Mike Barbeau, SVP of sales North America at SocialVibe, a digital advertising company, sparked an interesting discussion. With display ads increasingly becoming more social, could search … Read the whole story
The majority of Google's 2011 revenue -- 96% -- came from online advertising, according to WordStream founder and chief technology officer Larry Kim. The … Read the whole story
This hand-wringing, flop sweat-inducing, anxiety-ridden search for sublime succinctness promises to explain what it is that PR people actually get paid to do. Read the whole story
Bing introduced a new ad campaign last night during the NFC Championship between the San Francisco 49ers and the New York Giants. The campaign … Read the whole story