Thursday, April 26, 2012
  • Tetley: 'Wills & Kates' Get Year Of Free Tea

    To celebrate the first wedding anniversary of the Duke and Duchess of Cambridge, Tetley USA is running a social media promotion offering married U.S. couples whose names are William and Kate (or reasonable variations thereof) a free year's supply of Tetley Tea. ...Read the whole story

Around The Net

In Search of Social Optimization

Brands need to treat social optimization like real content and put it in the editorial calendar -- an insight from Kenn Gold, director of content development at PCH Online, during the MediaPost Search Insider Summit in ...More