Twitter has a bit of a security problem, judging by two hack attacks on accounts maintained by big brands on the microblogging site. Yesterday Burger King was the unwilling recipient … Read the whole story
The U.S. Patent and Trademark Office recently granted Facebook a patent for incorporating variable values into textual content. In addition to comments in text, … Read the whole story
New TV shows' social media metrics still aren't witnessing comparably strong initial traditional TV viewership. The best social-ranking new show, ABC's "Zero Hour," is … Read the whole story
The Internet plays an important role in influencing new product purchases, especially in categories like consumer electronics and appliances. A global survey found that … Read the whole story
Paul Marcum, GE's director of global digital marketing and programming, tells Marketing Daily that this kind of campaign is a no-brainer, since GE was … Read the whole story
"Fiesta Movement: A Social Remix" will feature 100 "agents" with a big online following. They will be an ethnically diverse group of "vibrant voices … Read the whole story
"Hardly any companies are doing equally well on social marketing and social servicing," Jacqueline Anderson, director of social media and text analytics at J.D. … Read the whole story
Whenever the GEICO "gecko" comes on, I quickly mute the TV or leap across the room to turn off the radio. I find that … Read the whole story