- comScore Launches Video Metric Platform
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 20, 2015
comScore announced Tuesday the U.S. launch of Video Metrix Multi-Platform to provide deskto ...
- NBCUniversal Unveils Audience Targeting Platform For TV
Real-Time Daily, Tyler Loechner - Thursday, January 15, 2015
NBCUniversal, a media and entertainment company that tested the ad tech wate ...
- Super Bowl Ad Price Tag Hits $4.5M
MediaDailyNews, Wayne Friedman - Wednesday, January 14, 2015
Even with some slowdown in TV advertising, TV's biggest TV event, t ...
- Yashi Brings Interactive Video Tech To DSP With Viewbix Partnership
Real-Time Daily, Tyler Loechner - Tuesday, January 6, 2015
Yashi, a video demand-side platform, has partnered with video engagement platform Viewb ...