- Showtime's 'Ray Donovan' Takes Over NYT App
MediaDailyNews, Erik Sass - Friday, June 28, 2013
Showtime is taking over "The New York Times," or at least i ...
- Consumers Say 'Meh' To New Apple Ad
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 28, 2013
Apple's newest TV commercials, showing consumers enjoying its products while an act ...
- Krylon Fixes Its Agency, Literally
Marketing Daily, Karl Greenberg - Thursday, June 27, 2013
The effort, which happens June 28 - 29, features Jeff Devlin, ho ...
- Bacardi Campaign Hits Theaters, With Mobile Element
Marketing Daily, Karlene Lukovitz - Friday, June 28, 2013
Bacardi, which launched its integrated "Vivimos! ("We live!") marketing campaign late la ...
- Palace Resorts Invites Guests To 'Live the Palace Life'
Marketing Daily, Tanya Gazdik - Thursday, June 27, 2013
Palace Resorts' 'Live the Palace Life' campaign focuses on the different aspec ...
- Univision To Launch Health Care Ad Campaign
MediaDailyNews, Wayne Friedman - Thursday, June 27, 2013
Looking to address what will be a key group for the n ...
- Industry Launches Huge Push To Stem UK Beer Losses
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 27, 2013
The pubs are running at a trickle in the UK, so be ...
- Porsche Launches Cayman Campaign
Marketing Daily, Karl Greenberg - Wednesday, June 26, 2013
Porsche Cars North America is launching a marketing campaign called "Code ...
- Mobile, Social Gamer Kabam Tries TV Ads
Marketing Daily, Aaron Baar - Tuesday, June 25, 2013
With the increasing popularity of mobile gaming (and the propensity of peop ...
- Holiday Inn Express Enlists 'Daily Show' Comedian
Marketing Daily, Tanya Gazdik - Tuesday, June 25, 2013
InterContinental Hotels Group's Holiday Inn Express has signed on Jason Jones ...
- NAD Rules Against Dove's Ad Claims Slamming Rivals
MediaDailyNews, Steve McClellan - Tuesday, June 25, 2013
While one Dove campaign -- "Real Beauty Sketches" -- was reaping kud ...
- Out To Launch
Out to Launch, Amy Corr - Wednesday, June 26, 2013
The ITALIANS are coming? Show me your roller-coaster face. Let's launch! ...
- Burberry, Google Send Smartphone Smooches
Marketing Daily, Sarah Mahoney - Monday, June 24, 2013
Using either a desktop camera or a touchscreen, smooch-senders' real kisses a ...
- Acura Bats For Fences With 'Made For Mankind'
Marketing Daily, Karl Greenberg - Monday, June 24, 2013
"We have been rethinking the brand for a few years, taking ti ...
- Hampton Targets Millennial Travelers
Marketing Daily, Tanya Gazdik - Monday, June 24, 2013
Hampton Hotels is targeting Millennial travelers in a campaign that includes ...
- Ads Manipulating History: Pittsburgh's Legacy And Its Fracking Future
MediaDailyNews, Eli Siegel - Tuesday, June 25, 2013
Industrial development is poised to return to the Steel City and i ...
- The Digital Dossier From Cannes Cyberlions
Creative Media Blog, - Monday, June 24, 2013
Among the big winners in last week's Cannes Cyberlions, was another stunni ...
- GE Aviation Buzzes BuzzFeed
Marketing Daily, Karl Greenberg - Friday, June 21, 2013
Longtime BuzzFeed sponsor GE is running a new application on the rich-conte ...
- Post Fruity Pebbles Expands Promos With WWE's Cena
Marketing Daily, Karlene Lukovitz - Friday, June 21, 2013
Post Fruity Pebbles is expanding its existing partnership with World Wrestling Entertainme ...
- Pure Tells Consumers To 'Love Your Insurance'
Marketing Daily, Tanya Gazdik - Monday, June 24, 2013
Pure, an insurance company that caters to high net-worth individuals, is launchi ...
- What Happens When a Company Fires Its Founder/Ad Campaign Star?
Around the Net In Media, Phyllis Fine - Friday, June 21, 2013
It’s a fine line when a company founder also plays the ro ...
- Legend Sings 'Love' For Chevrolet
Marketing Daily, Karl Greenberg - Thursday, June 20, 2013
Chevrolet's total redesign of the Impala is "Made to Love." The na ...
- Chevrolet Taps John Legend Tune For Impala
MediaDailyNews, Karl Greenberg - Thursday, June 20, 2013
Chevrolet's total redesign of the Impala is called "Made to Love," referri ...
- Some Ads Matter At Cannes
Around the Net In Brand Marketing, Karl Greenberg - Thursday, June 20, 2013
Not all of the ads at Cannes were about fried chicken, shavi ...
- Voss Water In Socially Driven Summer Campaign
Marketing Daily, Karlene Lukovitz - Wednesday, June 19, 2013
The premium artesian water from Norway is sold in restaurants and hotel ...
- Chevy Back With MOFILM For Oscars
Marketing Daily, Karl Greenberg - Wednesday, June 19, 2013
To support its relationship with the award's ceremony, the automaker partnered wi ...
- Cannes King: Omnicom Earns Most Medals, Media Agency Of Year
MediaDailyNews, Steve McClellan - Wednesday, June 19, 2013
Omnicom's OMD Worldwide was the most medaled media network at the Cann ...
- Chevrolet Taps John Legend Tune For Impala
Raw, Karl Greenberg - Thursday, June 20, 2013
Chevrolet's total redesign of the Impala is "Made to Love." The na ...
- Evian Launches Wimbledon 'Wiggle' Social Effort
Marketing Daily, Karlene Lukovitz - Tuesday, June 18, 2013
Starting June 17, tennis fans across the U.K. can submit videos doi ...
- Out To Launch
Out to Launch, Amy Corr - Wednesday, June 19, 2013
Pizza: Cannes pizza, discounted pizza and recycled pizza logos. Let's launch! ...