- Sanuk Hits Summer Festivals, Taps Kimmel For Branded Segment
MAD, Larissa Faw - Friday, May 29, 2015
This week ad shop Ignited created a viral product placement promotion wi ...
- Lionel Richie Sings 'Hello' For Dignity Health, Eleven
MAD, Larissa Faw - Friday, May 29, 2015
A new promotional film for Dignity Health Birth Centers, "The Space ...
- 72andSunny Client Says Nearly Naked Women Eating Hamburgers Have Become Part of American Culture
Mediapsssst, Richard Whitman - Sunday, May 31, 2015
Carl's Jr. CEO says that his ads "cut through the clutter" a ...
- NEW! Kristen Bell, Dax Shepard Continue With Parental Cuteness In Samsung Ads
Out to Launch, Amy Corr - Friday, May 29, 2015
The latest Samsung ads starring Kristen Bell and Dax Shepard feature ...
- CMPB, Grupo Gallegos Turn To Facebook To Entice Moms To Buy Milk
MAD, Larissa Faw - Thursday, May 28, 2015
California Milk Processor Board (CMPB) and its Hispanic agency Grupo Gallegos a ...
- Pedigree Brings Global Effort To U.S.
Marketing Daily, Tanya Gazdik - Thursday, May 28, 2015
"We currently plan to feature 'The Walk' online and have a pa ...
- NEW! A Night At The Symphony Is Actually A Hearing Test
Out to Launch, Amy Corr - Thursday, May 28, 2015
A hearing test that's performed by an orchestra and takes place ...
- NEW! Bodega Becomes Karaoke Bar In Latest MillerLite Ad
Out to Launch, Amy Corr - Wednesday, May 27, 2015
In the newest of the round of MillerLite ads -- launched Memori ...
- AFAR Media Teams With Switzerland Tourism For Travel Platform
MAD, Larissa Faw - Tuesday, May 26, 2015
Travel media company AFAR Media is launching AFAR Journeys, a new digit ...
- Kelley O'Hara Is Latest 'Built With Chocolate Milk' Sports Star
Marketing Daily, Karlene Lukovitz - Tuesday, May 26, 2015
The TV creative and videos, including behind-the-scenes footage, are being featured ...
- Wells Fargo Profiles African-American Professionals' Passions
Marketing Daily, Aaron Baar - Tuesday, May 26, 2015
"Wells Fargo recognizes the potential of the African-American audience, and as th ...
- NEW! Oversharing On Social Media Drives Taco Bell's 'Sharing Sucks' Campaign
Out to Launch, Amy Corr - Tuesday, May 26, 2015
Gatorade creates an ode to sweat. Mattress talks when bodies don't. Let ...
- Microsoft Creates Tribute Video For Girls Interested In Science
Out to Launch, Amy Corr - Wednesday, May 27, 2015
Microsoft has launched a 1:45 video that pays tribute to young gir ...
- The Clinton Foundation Launches 'Not There' Video To Address Gender Equality
Out to Launch, Amy Corr - Wednesday, May 27, 2015
Droga5 partnered with the Clinton Foundation to create "We're Not There Yet ...
- Foot Locker App Debuts Shoemoji Feature
Out to Launch, Amy Corr - Wednesday, May 27, 2015
Random iPhone App of the week: Foot Locker updated its app ...
- Doner, Serta Bring Back The Counting Sheep
MAD, Larissa Faw - Friday, May 22, 2015
For the first time since 2011, mattress brand Serta is reintroducing i ...
- Dentsu, Media Companies, Marketers Work To Improve Child Literacy
MAD, Larissa Faw - Friday, May 22, 2015
Dentsu Aegis Network is expanding its involvement with the "Read To ...
- Wicked Summah: New England Vies For Travel Bonanza
Marketing Daily, Sarah Mahoney - Tuesday, May 26, 2015
The "Longer days are for..." campaign, created in-house, includes pre-roll video, digit ...
- NEW! If Your Bed's Not A Rockin', Your Mattress Will Start Talking
Out to Launch, Amy Corr - Friday, May 22, 2015
How can a mattress company use big data? By informing its custome ...
- Mazda Says 'Driving Matters' In New Brand Campaign
Marketing Daily, Karl Greenberg - Thursday, May 21, 2015
The new message is embodied in a television, in-cinema, print, out-of ho ...
- Cricket's Characters Move Into Real World
Marketing Daily, Aaron Baar - Thursday, May 21, 2015
"What we've heard from our customers was that they don't want ...
- Eukanuba Campaign Focuses On Canine Longevity
Marketing Daily, Tanya Gazdik - Friday, May 22, 2015
"The campaign is aimed at pet parents who, like Eukanuba, are al ...
- Cross-Platform Ad Campaigns Add Millions To Audience Reach
MediaDailyNews, Wayne Friedman - Thursday, May 21, 2015
Cross-platform advertising on both TV and Internet screens continues to drive increment ...
- NEW! Famous Internet Memes Star In Delta's Latest In-Flight Safety Video
Out to Launch, Amy Corr - Thursday, May 21, 2015
It's safe to assume that more people would watch airline in-flight safe ...
- Samaritan Healthcare & Hospice Want To Get People Talking About Death
MAD, Larissa Faw - Wednesday, May 20, 2015
"Pain, illness and mortality are such taboo subjects -- it's very difficu ...
- Rarely Seen Warhol Film Clips Get Times Square Exposure
MAD, Larissa Faw - Wednesday, May 20, 2015
The effort was designed by Pittsburgh-based Marc USA for The Andy Warh ...
- Nick Cannon, Jimmy Fallon Help Snapple Promote @LOVESNAPPLE social campaign
Marketing Daily, Karlene Lukovitz - Wednesday, May 20, 2015
To help drive sales during its peak summer season, the brand ...
- Postal Service Launches 'Watch Us Deliver' Campaign
Marketing Daily, Tanya Gazdik - Wednesday, May 20, 2015
"This campaign is designed to build on the strong momentum in o ...
- NEW! Gatorade Creates Homage To Sweat, Voiced By Michael Jordan
Out to Launch, Amy Corr - Wednesday, May 20, 2015
Gatorade has created a 60-second spot dedicated to a specific kind ...
- Lifetime's 'Marilyn Monroe' Campaign Targets NYC Subway Riders With New OOH Technology
MAD, Larissa Faw - Tuesday, May 19, 2015
The initiative features fully-custom audio-activated installations in eight New York subway station ...