- FBX Ads In News Feed Deliver Significantly Higher CTR
Online Media Daily, Mark Walsh - Thursday, June 27, 2013
Facebook Exchange (FBX) retargeting ads that appear within the News Feed h ...
- As Supply Of Demand-Side Rises, Flaws Are Exposed In RTB's Bidding Infrastructure
Online Media Daily, Joe Mandese - Thursday, June 27, 2013
As the number of brands bidding on online display inventory in t ...
- RTB Platforms: New York Stock Exchange Of Mobile Advertising
Programmatic Insider, David Petersen - Wednesday, June 26, 2013
In 1995, automated trading transformed the New York Stock Exchange, and th ...
- Nexage Ups Transparency On Exchange For Buyers And Sellers
Real-Time Daily, Tyler Loechner - Wednesday, June 19, 2013
Premium mobile ad exchange Nexage today announced three transparency upgrades geared towar ...
- Think Global, Act Programmatic: GroupM's Xaxis Unveils Market Domination Plan
Online Media Daily, David Goetzl - Friday, June 7, 2013
Global expansion continues at GroupM unit Xaxis as it moves into Lat ...