- CBS: TV Spots More Effective Using Neuroscience Techniques
MediaDailyNews, Wayne Friedman - Wednesday, June 27, 2012
CBS will use neuroscience to help create promotional campaigns for four ...
- Bing Integrates Qwiki, Brands Gain Video Marketing Tool
Online Media Daily, Laurie Sullivan - Tuesday, June 12, 2012
Microsoft made search and brand marketing more about content to connect sear ...
- BloomReach Develops Real-Time Optimization, Custom Content Services
Online Media Daily, Laurie Sullivan - Wednesday, June 6, 2012
BloomReach took another step to optimize Web sites through its Web Relevan ...