- Adventures In Attribution
Marketing Insider: Cross-Channel, Steve Smith - Friday, November 28, 2014
Attribution is as inscrutable as it is necessary as the path ...
- Dynamic Yield Puts Marketers In Control Of Online Efforts
MAD, Larissa Faw - Wednesday, November 19, 2014
Dynamic Yield, an automated real-time content optimization engine, is introducing a n ...
- Local Newspaper Groups Combine To Launch National Digital Ad Platform
Around the Net In MAD London, Sean Hargrave - Wednesday, November 19, 2014
Three of the UK's four large regional newspaper groups are to po ...
- Mediaocean Integrates Jivox Ad Server Into Management Platform
Real-Time Daily, Tyler Loechner - Wednesday, November 19, 2014
Jivox, a digital ad platform, on Wednesday announced it has integrated i ...
- This Toronto Agency Finally Let Its Employees Out For A Day--You Won't Believe What Happened
Mediapsssst, Richard Whitman - Wednesday, November 5, 2014
Sometimes working long hours at an ad agency steals you away fr ...