- CMO to Agency - I Want Video that is Measurable, Successful and Totally Original! Stat!
VidBlog, Daisy Whitney - Wednesday, November 16, 2011
Digitas has been one of the most progressive agencies working in onli ...
- Optimism Of Ad Execs Begins To Wane Again, Actually Improves For Digital, Mobile, Cable TV
MediaDailyNews, Joe Mandese - Monday, November 14, 2011
The continuing instability of the macro economy is beginning to wear ...
- Local Social Media Ad Spending To Hit 2.3 Billion In 2015
Online Media Daily, Mark Walsh - Monday, November 14, 2011
Locally focused advertising in social media is expected to grow at annu ...
- Geotargeted Social Spending Will Reach $2.3 Billion by 2015
The Social Graf, Erik Sass - Monday, November 14, 2011
Social media ad spending is expanding at a healthy clip, and geotarget ...
- 2012: Mobile Search To Comprise Nearly 22% Of Ad Spend
Online Media Daily, Laurie Sullivan - Wednesday, November 9, 2011
Search on mobile devices continues to fuel marketing campaigns, but attribution manageme ...
- IPG's Roth: No Client Pullback In Spending
MediaDailyNews, Steve McClellan - Tuesday, November 8, 2011
For those looking for a sense of how rattled -- or n ...
- Social, Mobile Ramp Up Ad Dollars, Interactive On Rise
Online Media Daily, Mark Walsh - Wednesday, November 9, 2011
When it comes to ad spending, ad exchanges, social media and mobi ...
- MDC: Cutbacks In Traditional Media Spend
MediaDailyNews, Steve McClellan - Wednesday, November 2, 2011
Clients are starting to blink amid the macroeconomic uncertainties. That was t ...