- Glassdoor And Indeed Faulted Over Self-Reg Code Violations
MediaDailyNews, Wendy Davis - Tuesday, February 6, 2024
Indeed.com and Glassdoor allowed third parties to collect ad-targeting data from websi ...
- Caveats Flood Paid Search, Retail Media Investments
Search & Performance Insider, Laurie Sullivan - Wednesday, February 7, 2024
Analytics and reporting limitations in retail media were cited as the prima ...
- Ad Industry Group Identifies Privacy Sandbox Challenges On Heels Of UK CMA Report
Search & Performance Insider, Laurie Sullivan - Tuesday, February 6, 2024
IAB Tech Lab released a document outlining some of the challenges ...
- Omni Hotels Leaves Cookies Behind, Shows Market It Can Be Done
MediaDailyNews, Laurie Sullivan - Thursday, February 1, 2024
Omni Hotels worked with Google and LiveRamp to drive privacy-focused relevant a ...
- New State Laws Fail To Protect Privacy, Watchdog Says
PolicyBlog, Wendy Davis - Thursday, February 1, 2024
"Weak, industry-friendly laws allow companies to continue collecting data about consumers witho ...
- Google Cookies Crumble With Results Better Than Apple, But Not Good Enough
MediaDailyNews, Laurie Sullivan - Monday, January 29, 2024
It's been a difficult transition away from Google Chrome browser cookies f ...
- Meta Expands Automated Targeting To All Campaign Objectives, Optimizations
MediaDailyNews, Colin Kirkland - Thursday, January 25, 2024
Meta is announcing the expansion of its automated "Advantage" targeting to a ...
- LinkedIn To Discontinue 'Lookalike Audiences' For Ad Targeting
MediaDailyNews, Colin Kirkland - Tuesday, January 23, 2024
LinkedIn is suggesting alternative targeting methods that use its own internal da ...
- Meta Allows EU Users To Avoid Cross-Platform Tracking On Facebook, Instagram
MediaDailyNews, Colin Kirkland - Monday, January 22, 2024
The change comes in response to the EU's Digital Markets Act, Me ...
- Facebook Users Are Monitored By Thousands Of Companies To Target Ads
Data & Programmatic Insider, Laurie Sullivan - Monday, January 22, 2024
LiveRamp, Acxiom, Experian Marketing Services, Hearts & Science, Epsilon Audience Data Provide ...
- Meta Asks Supreme Court To Intervene In Battle Over Discriminatory Ads
MediaDailyNews, Wendy Davis - Friday, January 19, 2024
Meta Platforms wants the Supreme Court to shut down a lawsuit ov ...
- FTC Bans Second Company From Selling Sensitive Location Data
MediaDailyNews, Wendy Davis - Friday, January 19, 2024
InMarket Media has agreed to refrain from selling information that could reve ...
- Meta To Remove More Detailed Targeting Options Deemed 'Sensitive'
MediaDailyNews, Colin Kirkland - Friday, January 12, 2024
Starting January 15, Meta will begin removing or consolidating some detailed targeti ...
- Users Battle Amazon Over Alexa Ad Targeting
MediaDailyNews, Wendy Davis - Friday, January 12, 2024
Amazon users are pressing a federal appellate court to reinstate their lawsu ...
- Privacy Shy: Consumers Are Wary Of Sharing Email Addresses For Targeted Ads
Email Insider, Ray Schultz - Thursday, January 11, 2024
Email may not be a suitable replacement for the disappearing cookie, Adlo ...
- New Jersey Passes Opt-Out Privacy Bill
MediaDailyNews, Wendy Davis - Tuesday, January 9, 2024
New Jersey lawmakers on Monday passed a privacy bill that requires compani ...
- Google Chrome's Third-Party Cookie Phaseout Forcing Industry To Adapt
MediaDailyNews, Laurie Sullivan - Thursday, January 4, 2024
Marketers and agencies weigh in to discuss the new tool that defaul ...
- Facebook Collects 'Link History,' Uses Data To Target Ads
MediaDailyNews, Laurie Sullivan - Wednesday, January 3, 2024
The opt-out link history archival feature for Android and iOS devices ...
- Web User Presses To Restore Privacy Claims Against NBA.com Over Meta Pixel
MediaDailyNews, Wendy Davis - Wednesday, January 3, 2024
The Chamber of Commerce backs the NBA in the privacy battle, argui ...
- Colorado AG Requires Ad Companies To Honor 'Global Privacy Control'
MediaDailyNews, Wendy Davis - Friday, December 29, 2023
Starting in July, online ad companies won't be allowed to serve behavioral ...
- LinkedIn Ad Prices Surge As Brands Reallocate Spending From X
MediaDailyNews, Colin Kirkland - Thursday, December 28, 2023
Prices of LinkedIn ads -- which are sold by auction and s ...
- Social Media Generated $11B In Ad Sales Targeting U.S. Kids
MediaDailyNews, Laurie Sullivan - Wednesday, December 27, 2023
The Harvard report estimates YouTube generated the most ad-revenue profits - $959 ...
- Cookie Price Inflation On The Way
Data & Programmatic Insider, Laurie Sullivan - Tuesday, December 26, 2023
Cookie deprecation is finally happening -- which means traditional measurement standards wi ...
- The Countries Contributing Most To Ad-Tracker Increases This Year
MediaDailyNews, Laurie Sullivan - Friday, December 22, 2023
Data suggests the share of ad-tracking requests in user traffic worldwide ro ...
- Google Won't 'Save' The Post-Cookie Ad Era - Maybe AI Will
MediaDailyNews, Laurie Sullivan - Monday, December 18, 2023
"As an industry we're putting way too much emphasis on Privacy Sandbox ...
- Cox Media Group Claims It Can Target Ads Based On Conversations
MediaDailyNews, Wendy Davis - Friday, December 15, 2023
"It's True. Your Devices Are Listening to You," the Cox Media Gro ...
- Microsoft GAI's Power Move
Search & Performance Insider, Laurie Sullivan - Wednesday, December 13, 2023
Generative AI will allow companies to build highly personalized consumer profiles wi ...
- Google Rethinks Ad Policies For Cryptocurrencies
MediaDailyNews, Laurie Sullivan - Thursday, December 7, 2023
Google has updated its Cryptocurrencies and related products policy to provide guidan ...
- IPG Mediabrands Strikes Advertising Deal With Amazon Prime Video
Television News Daily, Wayne Friedman - Thursday, December 7, 2023
Amazon Ads and IPG Mediabrands have struck a three-year deal to he ...
- Sen. Markey Warns Automakers Against Selling Connected Car Data
MediaDailyNews, Wendy Davis - Monday, December 4, 2023
His letter to CEOs of 14 car companies says that selling consum ...