- Shazam Teams With Bud Light, Jaguar For Super Bowl Promos
Mobile Marketing Daily, Mark Walsh - Friday, January 31, 2014
Twitter has taken center stage when it comes to second-screen activity arou ...
- Facebook Unveils 'Paper' Reader App
Mobile Marketing Daily, Mark Walsh - Thursday, January 30, 2014
Facebook CEO Mark Zuckerberg has often described the role of the site ...
- Yahoo Boosts Mobile Muscle, Buys Incredible Labs
Mobile Marketing Daily, Mark Walsh - Thursday, January 30, 2014
In its latest bid to bolster its mobile talent, Yahoo has acquir ...
- iBeacons To Meet Fans At Ballparks Nationwide On Opening Day
MoBlog, Steve Smith - Friday, January 31, 2014
The new iBeacon short-range smartphone communication and triggering technology will get i ...
- Facebook Finds Secret To Mobile Success
Around the Net in Mobile, Gavin O'Malley - Thursday, January 30, 2014
Rather than forging a unified front, Facebook appears to taking a divide-and-conqu ...
- Facebook Unveils Mobile App Paper
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, January 30, 2014
Facebook on Thursday gave the world its first peek at Paper ...
- Viggle Acquires TV Dijit Media, Integrates NextGuide Tech
MediaDailyNews, Mark Walsh - Wednesday, January 29, 2014
Consolidation continues in the social TV space as Viggle on Wednesday announc ...
- Everybody Must Get Stoned - The App
MoBlog, Steve Smith - Thursday, January 30, 2014
A new version of the Leafly cannabis-finder and catalog app is ...
- Ellen DeGeneres Dances Her Way Through Beats Music's Super Bowl Ad
Out to Launch, Amy Corr - Thursday, January 30, 2014
Ellen DeGeneres celebrated her birthday by debuting the "Beats Music" Super Bo ...
- Yahoo Kills Second-Screen App IntoNow
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, January 29, 2014
Say ‘So long’ to IntoNow, the second-screen app that Yahoo bought ...
- Forget 'Smart' Devices: Help Me Make A Smarter Me
MoBlog, Steve Smith - Wednesday, January 29, 2014
The Internet of Things will force brand marketers to think less abo ...
- NSA Targets Android Apps For Spying
MediaDailyNews, Laurie Sullivan - Monday, January 27, 2014
The National Security Administration (NSA) and its British counterpart pulls data fr ...
- Retailers Wrestle With Best Use Of Mobile To Up Sales
Mobile Marketing Daily, Mark Walsh - Tuesday, January 28, 2014
Brick-and-mortar stores are employing mobile to keep customers coming back. But th ...
- Next Brand App Stage - Engagement Enhancement
MoBlog, Steve Smith - Tuesday, January 28, 2014
The Mobile Insider Summit kicked off with a panel of branded a ...
- Motility Ads Luring App Developers To The Big Screen
Real-Time Daily, Tyler Loechner - Tuesday, January 28, 2014
Motility Ads, a company that brands itself as a "mobile marketplace f ...
- App-adaisical No More: Which Screen Is The 'First' One Again?
RTBlog, Tyler Loechner - Tuesday, January 28, 2014
From my point of view as a consumer, apps have been lackadaisic ...
- Google Play Gains On App Store
Mobile Marketing Daily, Mark Walsh - Monday, January 27, 2014
Apple's App Store is still the top dog when it comes ...
- StumbleUpon's 5by App Brings Targeted Serendipity To Mobile Video
MoBlog, Steve Smith - Monday, January 27, 2014
Sporting the kind of personalized, mobile-aware front end YouTube should have, t ...
- Fox To Test First Super Bowl Streaming App
Around the Net In Media, Phyllis Fine - Thursday, January 23, 2014
Super Bowl XLVIII will be the first such game to be stream ...
- Hulu Plus App Redesign Helps Big Spike in Views
Around the Net in Video, P.J. Bednarski - Friday, January 24, 2014
Last year’s redesign of the Hulu Plus app for smart TVs a ...
- Why Agencies Are Like Baseball Managers (And Should Get Used to It)
Mediapsssst, Richard Whitman - Wednesday, January 22, 2014
When the chips are down, brands need a scapegoat -- and agenci ...
- Fox Sports GO Streams Super Bowl
Mobile Marketing Daily, Gavin O'Malley - Wednesday, January 22, 2014
Fox Sports' app, Fox Sports GO, will be streaming the Super Bo ...
- Facebook Mobile Ad Network To Match The Strength Of Google AdSense
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 22, 2014
The advertising industry got a taste of how Facebook plans to u ...
- New Personalized News App Trove Eschews Algorithms
Around the Net in Mobile, Gavin O'Malley - Wednesday, January 22, 2014
Trove -- an iOS app that delivers personalized news to readers bas ...
- Copper Mountain Launches Sherpa, App To Aid Skiers
Out to Launch, Amy Corr - Wednesday, January 22, 2014
Random iPhone App of the week: For those who love winter, bei ...
- Talk To The Machine
Mobile Insider, Steve Smith - Tuesday, January 21, 2014
Marketers are exploring ways of integrating voice interfaces to handle higher-level interactio ...
- Mobile Ad Spend To Reach $18 Billion This Year, $42 Billion By 2017
Mobile Marketing Daily, Steve Smith - Tuesday, January 21, 2014
While supply will continue to outpace demand, mobile advertising spend will gr ...
- Beats Music Launches Streaming Service With Human Touch
Mobile Marketing Daily, Steve Smith - Tuesday, January 21, 2014
The celebrity-driven and hotly anticipated Beats music subscription service launched on i ...
- Rivals Making Inroads On Facebook, Teen Users Globally
Social Media & Marketing Daily, Mark Walsh - Tuesday, January 21, 2014
The share of teen users active on Facebook continued to slide ...
- Volkswagen Drives Downloads, Dealer Visits With Game
MoBlog, Steve Smith - Monday, January 20, 2014
Getting one branded game right is hard enough. but actually establishing ...