- Digital Startup PressPlay Teams WIth NBA's Curry For Exclusive Content
Mobile Marketing Daily, Sara Guaglione - Wednesday, August 31, 2016
Curry, a two-time NBA MVP and Golden State Warriors point guard, wi ...
- AppsFlyer Partners With Tencent For Attribution Solution
Mobile Marketing Daily, Ben Frederick - Wednesday, August 31, 2016
AppsFlyer will be the first global third-party tracking system on Tencent's soci ...
- Google Searches Across Apps On Devices Running Android OS
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 31, 2016
Google's new feature, which allows users to search for content inside ...
- TV Spinner: Meredith Recipe App Becomes Television Show
Television News Daily, Wayne Friedman - Wednesday, August 31, 2016
Media company Meredith says it is developing the first TV series bas ...
- Check The App Then Take A (Ricola) Cough Drop
MAD, Larissa Faw - Tuesday, August 30, 2016
Ricola is introducing an integrated campaign to better position Ricola products ...
- Jeff Jones Drives Uber As New President
Mobile Marketing Daily, Ben Frederick - Tuesday, August 30, 2016
Former Target CMO Jeff Jones will replace Uber's President and first hir ...
- Technology, Gadget Brands Top Mobile Direct Response
Mobile Insider, Gavin O'Malley - Tuesday, August 30, 2016
This forward-leaning segment captured 24.3% of all ad dollars spent on performan ...
- FTC Urged To Stop WhatsApp From Sharing Data With Facebook
PolicyBlog, Wendy Davis - Tuesday, August 30, 2016
The FTC should move against Facebook and WhatsApp for the decision ...
- App Fraud is its Own Ecosystem
Show Daily: Videos, Ross Fadner - Wednesday, August 24, 2016
In the mobile app world, you can run into install fraud ...
- Snapchat Still Can't Stop Growing
MoBlog, Gavin O'Malley - Monday, August 29, 2016
Think Snapchat's popularity is peaking? Think again. The creative messaging app ...
- How To Duplicate The Success Of Nissan's 'Diehard Fan' App
MoBlog, Gavin O'Malley - Friday, August 26, 2016
If you want a successful app, be prepared to "commit to flawle ...
- Cable Industry's 'Ditch The Box' Proposal Gains Ground
PolicyBlog, Wendy Davis - Friday, August 26, 2016
FCC recently told executives from Fox, Disney and Time Warner that t ...
- Search Plays Major Role In Mobile App Installs For Google, Apple
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, August 25, 2016
More than 65% of app downloads occur as a direct result ...
- The Secret Behind Nissan's Hit 'Diehard Fan' App
Show Daily, Gavin O'Malley - Friday, August 26, 2016
How can you replicate the enormous success of Nissan's College Diehard F ...
- Snapchat Wants Privacy Case Sent To Arbitration
Daily Online Examiner, Wendy Davis - Thursday, August 25, 2016
Snapchat argues that users who suing the company for allegedly violating ...
- Deep-Linking Emails Offers Opportunity To Engage With Mobile Audiences
Email Marketing Daily, Jess Nelson - Wednesday, August 24, 2016
Branch, a linking platform for mobile app marketing, launched a new to ...
- Privacy Advocates Prep FTC Complaint Against WhatsApp
PolicyBlog, Wendy Davis - Thursday, August 25, 2016
Despite reassuring users that its stringent privacy policy would remain unchanged, WhatsA ...
- YouAppi Takes On Mobile User Acquisition Fraud
Mobile Marketing Daily, Ben Frederick - Tuesday, August 23, 2016
YouAppi, a mobile growth platform, announced today that it has incorporated anti-fra ...
- Vogue Updates iPhone App
Out to Launch, Amy Corr - Tuesday, August 23, 2016
Random iPhone App of the week:Vogue revamped its
free iPho ... - Pokemon Go Smeared By Specter Of Predators
Mobile Insider, Gavin O'Malley - Tuesday, August 23, 2016
From privacy issues to the zombification of large populations of people, t ...
- MediaBrix Brings In $6.5 Million To Ramp Up Programmatic, Hires New President
Mobile Marketing Daily, Ben Frederick - Monday, August 22, 2016
The company has hired Richard Kosinski, previously the U.S. president of vid ...
- Instagram Hits 1B App Installs, But Loses Ground To Snapchat
Mobile Marketing Daily, Gavin O'Malley - Monday, August 22, 2016
While still growing at a respectable clip, Instagram is behind Snapchat. Indee ...
- Cheetah Mobile Pivots To Content After Purchase Of News Republic
Mobile Marketing Daily, Ben Frederick - Friday, August 19, 2016
Cheetah Mobile, a Chinese software company, announced its recent acquisition of Ne ...
- NEW! 'Speak' With Donald Trump Via BFF Trump Bot
Out to Launch, Amy Corr - Friday, August 19, 2016
SS+K teamed up with messaging bot platform Dexter to create the B ...
- Apps More Likely To Come With Privacy Policies
PolicyBlog, Wendy Davis - Monday, August 22, 2016
Mobile apps are more likely to offer privacy policies now than ju ...
- Fast Forward Into Performance Test Tools, Apps
SearchBlog, Laurie Sullivan - Monday, August 22, 2016
It has almost become a fad. Google has spent years building ap ...
- Facebook Launches Lifestage For Under-21s
The Social Graf, Erik Sass - Monday, August 22, 2016
Facebook, a social network founded in an college dorm room, is n ...
- 'New York Times' Nixes NYT Now App
Publishers Daily, Sara Guaglione - Thursday, August 18, 2016
"The New York Times" is shutting down its NYT Now App, ...
- NY Times Killing 'Now' App
Around the Net in Mobile, Amy Corr - Thursday, August 18, 2016
The New York Times is giving up on Now. Rather than ...
- 'Dude Perfect's 'Endless Drucker' Top New Paid App
Around the Net in Video, P.J. Bednarski - Thursday, August 18, 2016
Whistle Sports stars Dude Perfect are at top of the iTunes Pa ...