Tag results for "audience-buying" for June 2014
- Would You Lease A Pair Of Mud Jeans For A Year?The Dutch company Mud Jeans set out to create a program bas ...
- Putting Programmatic In ContextIs "context" -- the content of an ad in relation to t ...
- Audience Targeting In Video Takes Off: Rocket Fuel Unveils Guaranteed Model Featuring Nielsen, comScore RatingsRocket Fuel on Monday announced the launch of Audience Guarantee, a n ...
- Clypd Unveils New API For Programmatic TVClypd, a programmatic TV ad platform, on Tuesday announced the launch ...
- Eyeota Brings Audience Segments To Programmatic Buyers In AustraliaEyeota, a data management firm for marketers across Europe, Asia-Pacific and Australi ...
- WPP's Xaxis Builds New DMP, Uses 'Second-Party' Data As Secret IngredientXaxis, WPP's largest trading desk, on Thursday announced the launch of ...
- Omnicom's Annalect Unveils New Verification ProgramAs the industry shifts to an ad-viewability standard, Annalect's new verification syst ...
