Tag results for "audience targeting" for August 2014
- Eyeview Partners With LiveRamp To Bring CRM Data OnlineEyeview, an online video ad platform, on Wednesday announced a partnership wi ...
- Sojern Adds Wahi As VP, Product & InsightsSojern, a programmatic ad platform for travel advertisers, on Wednesday announced t ...
- Turn Boosts 'Programmatic TV' Offering With AdMore PartnershipTurn, a company with both a demand-side platform (DSP) and data manageme ...
- Black Arrow Tech Controls Household Ad Time Cross-PlatformTV advertising system manager/provider BlackArrow has added an update to its Advan ...
- Enlist Consumers As Brand Ambassadors In 'Dark Social'Madison Avenue is swimming in "dark pools," and consumers are turning t ...
- 62% Of Local Publishers Using ProgrammaticNearly two-thirds (62%) of local publishers are selling inventory via programmatic, accordi ...
- RTB Prices: Foreign, Domestic Autos On Different RoadsGiven the fact that July is in the heat of the summe ...
- IgnitionOne Acquires Human Demand, Pulling In Mobile ExpertiseIgnitionOne announced Monday the acquisition of Human Demand to strengthen its positi ...
- Dstillery Opens New HQ In New YorkDstillery, formerly Media6Degrees, is continuing its identity overhaul. The audience targeting fi ...
- Walmart's Winning Big Data Deal: What's WMX's Next Move?With the Internet of Things (Everything) bearing down on retailers (and everyone ...
- NinthDecimal Launches Mobile Programmatic Offering For Audience TargetingNinthDecimal, a mobile ad platform, has entered the programmatic marketplace with t ...
- Native Advertising Arrives: John Oliver's Epic TakedownPerhaps the most eloquent and closely argued critique of native advertising y ...
- The Intersection Of Audience-Buying And ContentA recent Madison & Wall report from Pivotal Research's Brian Wieser spel ...
