- Economy-Weary Customers Seek More Bank Rewards
Marketing Daily, Tanya Gazdik - Wednesday, December 23, 2009
Taking a cue from credit card issuers, many banks have started offeri ...
- Bank Of America Names New CEO
Around the Net In Brand Marketing, Nina Lentini - Thursday, December 17, 2009
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- SunTrust Launches 'Swap a Solid' Facebook App
Marketing Daily, Tanya Gazdik - Tuesday, December 15, 2009
At facebook.com/LiveSolid, users are invited to either submit a "Swap a Soli ...
- Wells Fargo Is Last Bank To Return Cash
Around the Net In Brand Marketing, Nina Lentini - Tuesday, December 15, 2009
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- Panel: Marketers Look To Integrate OOH Efforts
Marketing Daily, Karl Greenberg - Wednesday, December 9, 2009
For Calvin Klein, out-of-home has been central to advertising for years, ...
- KeyBank Renews Relationship With Epsilon
Marketing Daily, - Tuesday, December 8, 2009
Alliance Data Systems Corp.'s Epsilon subsidiary has signed an extension agreement wi ...
- Sen. Schumer Rips Banks' 'Double-Dipping' On ATM Fees
Around the Net In Brand Marketing, Thom Forbes - Monday, December 7, 2009
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- Wells Will Rebrand Wachovia
Around the Net In Brand Marketing, Thom Forbes - Wednesday, December 2, 2009
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- BoA Launches Credit Card Clarity Initiative
Marketing Daily, Tanya Gazdik - Tuesday, December 1, 2009
One important item the letters don't spell out is how long ...
- National City Name Disappearing; Banks Rebranding As PNC
Around the Net In Brand Marketing, Thom Forbes - Tuesday, November 17, 2009
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- Study: Banks Should Focus On Branch Service
Marketing Daily, Tanya Gazdik - Thursday, October 29, 2009
Banks shouldn't get rid of their Web sites and stop emailing a ...
- Citibank Launches Citi Mobile En Espanol
Marketing Daily, Tanya Gazdik - Monday, October 12, 2009
Hispanics are among the most active mobile Web users in the Unit ...
- Merrill's Bull Comes Stompin' Back
Around the Net In Brand Marketing, Thom Forbes - Monday, October 5, 2009
Bank of America, the new owners of the Merrill Lynch Wealth Manageme ...
- Marketing Of Banks' Online Services Predicted To Grow
Around the Net In Brand Marketing, Thom Forbes - Thursday, October 1, 2009
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- Bank Of America, JPMorgan Trim Overdraft Fees Amid Criticism
Around the Net In Brand Marketing, Thom Forbes - Wednesday, September 23, 2009
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- HSBC Sponsors WNYC Performance Space
Marketing Daily, - Thursday, September 17, 2009
HSBC Bank has partnered with New York public radio station WNYC Rad ...
- Chase Rolling Out 'Consumer-Friendly' Credit Card Features
Around the Net In Brand Marketing, Thom Forbes - Tuesday, September 15, 2009
JPMorgan Chase is taking the wraps off of new credit card featur ...
- Banks Receive Mobile Banking 'Report Card'
Marketing Daily, - Friday, September 11, 2009
ABI Research has assessed 29 bank mobile programs with a focus ...
- Study: Mobile Banking Promo On The Rise
Marketing Daily, - Monday, August 31, 2009
Mobile banking promotion is on the rise in direct marketing, according ...
- Fifth Third Expands Hispanic Effort
Marketing Daily, Tanya Gazdik - Tuesday, July 21, 2009
The campaign combines advertising, community programming and public relations efforts. The ba ...
- BBVA Compass Debuts First Ads Since Acquisition
Marketing Daily, Tanya Gazdik - Thursday, June 18, 2009
The campaign is intended to establish BBVA Compass as the bank th ...
- Millard Joins Jordan, Edmiston Advisory Board
MediaDailyNews, - Monday, June 15, 2009
The Jordan, Edmiston Group has asked Wenda Harris Millard to join t ...
- Sisyphus Had It Easy Compared to BBH New York
Online Media Daily, Gavin O'Malley - Tuesday, May 19, 2009
Talk about your uphill battles. How about opening an online bank f ...
- Bank Of America Rebrands Countrywide
Around the Net In Brand Marketing, Thom Forbes - Monday, April 27, 2009
Countrywide Home Loans signs came down and Bank of America Home Loa ...
- No More Banker's Hours: 24/7 Financial Targeting
Data and Targeting Insider, Phil Leggiere - Wednesday, April 22, 2009
It wasn't too long ago that the phrase "banker's hours" was sti ...