- Kia Brings Back Blake As Optima Superhero
Marketing Daily, Karl Greenberg - Wednesday, October 30, 2013
The first ad, in 60- and 30-second versions, acts like a '70s-sty ...
- Samsung, LeBron Re-Team
Marketing Daily, Aaron Baar - Tuesday, October 29, 2013
As the NBA Season gets underway, Samsung and LeBron James have reteam ...
- Samsung Signs On As NBA Partner
Marketing Daily, Aaron Baar - Monday, October 28, 2013
"It's been something we've been working on for a while. We bo ...
- Samsung, NBA Partner For Cross-Platform Sponsorships
Online Media Daily, Mark Walsh - Monday, October 28, 2013
Samsung's got a basketball jones. The U.S. arm of the Korean electroni ...
- Samsung Signs $100M Pact With NBA
Around the Net In Online Marketing, Gavin O'Malley - Monday, October 28, 2013
In a not-so-little branding coup for Samsung, the electronics giant just sign ...
- Cable Customers Get Live Streaming Of NBA Local Games
MediaDailyNews, Wayne Friedman - Wednesday, October 23, 2013
Live streaming of local games is coming to the NBA -- fr ...
- Taco Bell And NBA Expand Partnership
MediaDailyNews, Karlene Lukovitz - Thursday, October 17, 2013
Taco Bell and the National Basketball Association have extended their partnership f ...
- NBA Spreading Global Love Of The Game
MAD, Steve McClellan - Monday, October 7, 2013
League's first-ever international ad campaign will feature ads in 10 languages a ...