- Google Bows Free Data Studio
Around the Net in Search Marketing, Gavin O'Malley - Thursday, May 26, 2016
Google is rolling out a free version of its new reporting and da ...
- Predictive Consumer Experiences: The Promise Of The Internet Of Things
Connected Thinking, Chuck Martin - Wednesday, May 25, 2016
The Internet of Things and personalization are a good mix. Knowing t ...
- Ensighten Tag Management Expands Data Collection For IBM's Cloud Exchange
Data and Targeting Insider, Laurie Sullivan - Wednesday, May 25, 2016
Ensighten, an enterprise tag management provider, envisions a world where its clien ...
- Bluecore Gets Predictive
Email Marketing Daily, Jess Nelson - Tuesday, May 24, 2016
Digital marketing company Bluecore announced the general availability of Predictive Audiences ...
- Evergage For Email Launches
Email Marketing Daily, Jess Nelson - Tuesday, May 24, 2016
Cloud-based marketing platform Evergage announced the general availability of Evergage for Ema ...
- Voter Intelligence In 2016: Data Science Is The New Baby Kissing
Marketing: Politics, Dave Birckhead - Tuesday, May 24, 2016
This 2016 campaign season reminds us that modern politics is increasingly data-drive ...
- AI Requires Marketers To Rethink Search
SearchBlog, Laurie Sullivan - Friday, May 20, 2016
Trying to understand consumer intent through search isn't easy. We talk abo ...
- Google Debuts Firebase Analytics
Around the Net in Mobile, Gavin O'Malley - Thursday, May 19, 2016
Google is rolling out Firebase Analytics -- a free tool that offe ...
- IBM Strengthens Marketing Cloud With Cognitive Computing
Email Marketing Daily, Jess Nelson - Thursday, May 19, 2016
IBM has premiered a new cloud and cognitive solution to its marketi ...
- Beyond Pretty Charts: 3 Must-Haves For Programmatic Analytics
Real-Time Daily, Mike Driscoll - Monday, May 16, 2016
To go beyond pretty charts, demand a deeper set of analytics capabiliti ...
- The Data Dilemma: How To Leverage Big Data To Deliver Big Results
Real-Time Daily, Mike Hammer - Monday, May 16, 2016
With so much data being produced, and so many media companies relyi ...
- ironSource Releases Dataflow Management Product
Mobile Marketing Daily, Ben Frederick - Thursday, May 12, 2016
ironSource, an app discovery platform, announced the launch of a suite ...
- Adobe Upgrades Cloud With Data Science, Unveils Predictive Subject Line In Beta
Email Marketing Daily, Jess Nelson - Thursday, May 12, 2016
Adobe announced upgrades to its marketing, document and creative cloud services Wednesd ...
- Salesforce Matches With Google On Search, Gmail, YouTube
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, May 10, 2016
Salesforce's integration with Google, announced Tuesday, allows its clients to use first-par ...
- Meet Your (Data) Match
Mobile Marketing Daily, Kenneth Harlan - Tuesday, May 10, 2016
Data-hungry marketers are clamoring to get on board with the latest cra ...
- Opera Releases Free VPN For Tablets And Phones
Mobile Marketing Daily, Ben Frederick - Monday, May 9, 2016
Software provider Opera announced that it is launching virtual private network (VP ...
- Facebook Denies 'Conservative' Content Kibosh
MoBlog, Gavin O'Malley - Tuesday, May 10, 2016
Coming off the grisliest Republican primary in history, plenty of people a ...
- If It's Not The Snapchat Election, What Is It?
Red, White & Blog, Philip Rosenstein - Tuesday, May 10, 2016
Going back to the presidential election in 2000, digital media have be ...
- Yahoo Launches Custom Audience Targeting In Search
Search & Performance Marketing Daily, Laurie Sullivan - Monday, May 9, 2016
Yahoo joined the ranks of companies supporting custom audience targeting with first-par ...
- Why Big Data Can Weigh You Down, And What To Do About It
MAD London, Steve Mepham - Friday, May 6, 2016
Marketers may think there can never be too much data, but unle ...
- Sizmek, Datami Partner For Ad-Supported Data Plans In Emerging Markets
Mobile Marketing Daily, Ben Frederick - Thursday, May 5, 2016
Open ad management company Sizmek announced a partnership with sponsored data fi ...
- Challenges, Benefits Of First-Party Data In Search Campaigns
SearchBlog, Laurie Sullivan - Friday, May 6, 2016
Using first-party data to target consumers with personalized messages can make ...
- Privacy Campaigners Concerned Over Google's Access To NHS Records
Around the Net In MAD London, Sean Hargrave - Thursday, May 5, 2016
Google has been given access to information to an estimated 1.6 milli ...