- Time For The FTC Crackdown
MediaDailyNews, Holly Pavlika - Monday, August 29, 2016
The recent crackdown on influencer content and native advertising disclosures is n ...
- Tesla News Gets Mixed Reaction From Analysts
Marketing Daily, Tanya Gazdik - Wednesday, August 24, 2016
Tesla claims that the Model S P100D with Ludicrous mode is t ...
- Veritone Secures Up To $50M In Funding Based On Milestones
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, August 23, 2016
Veritone, a cloud-based artificial intelligence (AI) media technology company, said it h ...
- Nissan Reveals Its Own Olympics Stats
Marketing Daily, Tanya Gazdik - Monday, August 22, 2016
Nissan undertook its sponsorship of the Rio Olympic Games with the go ...
- Marketing Metrics Must Speak The Language Of Business
London Blog, Sean Hargrave - Thursday, August 11, 2016
Brand engagement measurement is still seen as crucial by marketers, but ...
- Marketers Fear Brand Engagement Is Not Taken Seriously
Around the Net In MAD London, Sean Hargrave - Wednesday, August 10, 2016
More than half of marketers use brand engagement as a metric ev ...
- Brands Responsible For Boys' Body Issues
Around the Net In MAD London, Sean Hargrave - Tuesday, August 9, 2016
Brands must focus on "building emotional resilience" among boys, with new resear ...
- Brand Britain Takes A Bashing From Brexit
London Blog, Sean Hargrave - Friday, August 5, 2016
We say fair, they say nationalist -- how Brand Britain's shine ...
- CMOs Responsible For Brand Purpose
Research Brief, Jack Loechner - Thursday, August 4, 2016
According to a study by Edelman entitled "The Earned Brand," presented ...