- Some Evolving Rules For Branded Videos
Around the Net in Video, P.J. Bednarski - Thursday, April 17, 2014
A branding campaign that gets results on TV might not do ...
- SodaStream Targets Ocean Pollution, With Light Touch
Marketing Daily, Karlene Lukovitz - Wednesday, April 9, 2014
The aim is very much in earnest: To encourage consumers around t ...
- United Airlines Partners With Tribeca Film Fest
Marketing Daily, Tanya Gazdik - Sunday, April 6, 2014
United Airlines is sponsoring this year's Tribeca Film Festival, which will inclu ...
- Spotify Advises Long-Term Authentic Music Collaboration For Brands
Around the Net In MAD London, Sean Hargrave - Wednesday, April 2, 2014
Spotify's Head of Branded Experiences, Jack Milligan, is advising brands to p ...
- Coca-Cola Advises Brands 'Real-Time' Marketing On Social Media To Ride The World Cup Wave
Around the Net In MAD London, Sean Hargrave - Wednesday, April 2, 2014
To get the most bang for the buck from a huge eve ...