- Campbell Ewald Goes Back To Basics With New Branding
MAD, Larissa Faw - Monday, August 31, 2015
In May the Interpublic agency was cleaved from Lowe and Partners ...
- Forge Worldwide's New Recruitment Campaign for Johnson & Wales
MAD, Larissa Faw - Friday, August 28, 2015
"Experience Your Future Now" is the new umbrella messaging and brand positioni ...
- When Coffee Buys Itself, Brand Loyalty Takes on a Whole New Meaning
AI & IoT Daily, Adam Simon - Thursday, August 27, 2015
Apple is expected to announce a new Apple TV set-top box soo ...
- Eat Club Launches Lunch Guru
MAD, Larissa Faw - Wednesday, August 26, 2015
The Silicon Valley-based company has hired branding agency Teak to reimagine t ...
- Lenovo Yet To Work Out What To Do With Motorola Brand
Around the Net In MAD London, Sean Hargrave - Friday, August 7, 2015
Lenovo completed its $2.91 billion acquisition of Motorola's handset business, Motorola Mobilit ...
- LinkedIn Launches Brand-Building Measurement Tool
Around the Net In MAD London, Sean Hargrave - Wednesday, August 5, 2015
Professional social network LinkedIn has released a tool enabling members to measu ...