- Disney Moving 'Club Penguin' Brand To Mobile
Around the Net in Mobile, Gavin O'Malley - Tuesday, January 31, 2017
Say “Goodbye,” to Club Penguin’s Web-based platform. Yes, the social network f ...
- Agency Connects Tostitos Chips Bags To Flag Super Bowl Drinkers
Connected Thinking, Chuck Martin - Thursday, January 26, 2017
While the Internet of Things will give birth to billions of senso ...
- Google, Alphabet-Related Ads Rank Higher Than Advertisers' In Search
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 19, 2017
Data from desktop searches for ads examining 1,000 searches each on t ...
- Gary Vaynerchuk Says The Entire Digital Ad Space Is 'Broken'
RTBlog, Tobi Elkin - Thursday, January 19, 2017
Leave it to Gary Vaynerchuk, CEO of VaynerMedia, to drop a f ...
- Report: Lenovo Is China's Hottest Export Brand
MAD, Steve McClellan - Thursday, January 12, 2017
A study by WPP and its market research subsidiary Kantar Millward Bro ...
- IAB: Digital, TV, Radio Improve Purchase Intent By 90%
MediaDailyNews, Laurie Sullivan - Friday, January 13, 2017
Multichannel campaigns can become complex and challenging, but research released Friday ...
- Google To Help Agencies Hook Up With Creators To Develop YouTube Content For Brands
Mediapsssst, Richard Whitman - Wednesday, January 4, 2017
In an apparent effort to help agencies create better video content f ...
- Interesting Campaigns Lead To Well-Read Stories
Marketing Daily, Tanya Gazdik - Tuesday, January 3, 2017
With 2016 in the rear-view window, it's time to take a lo ...
- Another Year Of Upheaval For Food, Beverages, Restaurants
Marketing Daily, Karlene Lukovitz - Tuesday, January 3, 2017
More than ever, consumers equated "clean" and fresh ingredients with healthfulness. Tha ...
- Big Brands, Strategic Insights Piqued Readers' Interest
Marketing Daily, Aaron Baar - Tuesday, January 3, 2017
Big brands such as Verizon, AT&T and Unilever helped prove once aga ...