- Programmatic Transparency Needs To Be Fixed -- And Fast
London Blog, Sean Hargrave - Thursday, February 26, 2015
Advertisers are putting more budget into programmatic at the same time th ...
- Correcting: Quiznos, Visa Are Turning To Digital In A Big Way
Around the Net in Video, P.J. Bednarski - Wednesday, February 18, 2015
Ooyala's blog, Videomind, reports that Quiznos will leave TV altogether and adverti ...
- Brands Must Redirect Budgets To Customers Before Capitalizing On Technology
Search & Performance Marketing Daily, Laurie Sullivan - Friday, February 13, 2015
As marketing departments increase revenue-generating strategies to become a profit center, markete ...
- Super Bowl's Marketing Game Of Two Halves. Great For Branding, Less So For Response
London Blog, Sean Hargrave - Monday, February 2, 2015
Now that the thrilling game is over, attention will focus on wheth ...