- Pew: Value Of 'Big Data' Debated
Online Media Daily, Mark Walsh - Friday, July 20, 2012
Madison Avenue has harnessed the power of Big Data to pinpoint t ...
- Report: Digital Shops Must Morph Into 'Value Mediators'
Online Media Daily, Steve McClellan - Wednesday, July 18, 2012
Just as the agency world has begun a new wave of consolidatio ...
- Tablets, Smartphones Drive Engagement, Ad Response
Online Media Daily, Mark Walsh - Monday, July 16, 2012
Consumers are more responsive to ads on tablets than smartphones, but bo ...
- Tablets Favored Device At Home
Online Media Daily, Mark Walsh - Tuesday, July 3, 2012
Among early adopters, media tablets have become favored devices for reading newspape ...