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November 17, 2016, CO
Email Insider Summit
December 4 - 7, 2016, UT
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December 7 - 10, 2016, UT
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January 25, 2017, New York City
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Results for cinema
Screen Play: VAB Has Them Big And Small, Absorbs Cinema Ad Council
Television News Daily, Wayne Friedman - Friday, May 13, 2016
Expanding the scope of its video trade efforts, the Video Advertising Bureau ...
Viacom Kicks Off First-Party Data Effort For Movie Studios
Television News Daily, Wayne Friedman - Friday, April 29, 2016
Viacom's Vantage -- its data-driven targeting platform -- says it can look ...
Screenvision Media Grabs Sir John Hegarty As Creative Chair In Residence
Mediapsssst, Richard Whitman - Thursday, April 28, 2016
Sir John Hegarty has a new gig. The legendary ad man will ...
'Jungle Book' Markets Its Way To Huge, Broad-Based Opening
Marketing Daily - Top of the News, Thom Forbes - Monday, April 18, 2016
Disney's "The Jungle Book," a $175-million, 3-D, live-action PG-rated adaptation of its ...
Schick, Skintimate Cinema Ad Rocks Out With Emojis
Marketing Daily, Nina Lentini - Wednesday, April 6, 2016
In cinemas throughout the country during the month of May, the video ...
Spotlight Cinema Bows Audio Recognition
MediaDailyNews, Erik Sass - Tuesday, February 16, 2016
Cinema advertising companies are trying to figure out how to leverage practically ...
NCM-Strata Deal Puts Cinema Ads Into TV Spot Media Systems
MediaDailyNews, Wayne Friedman - Tuesday, January 26, 2016
NCM says its in-theater media inventory is expected to be available in ...
Sky Buys Family Cinema Gold Spot
Around the Net In MAD London, Sean Hargrave - Thursday, January 21, 2016
Sky has bought the family Gold Spot at UK cinemas in a ...
Movie Revs Screen Huge Returns, 'Jurassic' Leads Franchise Take
MediaDailyNews, Wayne Friedman - Monday, January 4, 2016
Global theatrical revenues hit $38 billion for 2015, with an $11 billion ...
Cinema Ad Revenue Expected To Leap 23% This Year
Around the Net In MAD London, Sean Hargrave - Monday, November 30, 2015
The surge is thanks to the unexpectedly strong performance of Spectre, the ...
Cinema Tops Millward Brown ROI Study
Around the Net In MAD London, Sean Hargrave - Tuesday, November 24, 2015
Pound-for-pound cinema outperformed all of the other media in all but one ...
Lord's Prayer Ad Will Not Run In Cinema Chains For Fear Of Offence
Around the Net In MAD London, Sean Hargrave - Monday, November 23, 2015
The Church of England planned to run the spot before showings of ...
No More Political Ads At The Movies
Around the Net In Marketing Politics, Philip Rosenstein - Thursday, November 12, 2015
National CineMedia, which sells ads that appear on more than 20,000 movie ...
Odeon Appoints Rufus Leonard To Create New Brand Identity
Around the Net In MAD London, Sean Hargrave - Friday, October 2, 2015
There is no incumbent on the account. The agency has been asked ...
Picturehouse Cinemas Appoints McCann London To Creative Account
Around the Net In MAD London, Sean Hargrave - Monday, September 28, 2015
Picturehouse Cinemas, which ran the pitch itself, was looking for an agency ...
H&M Unveils Beckham Ad Trailer With American Comedian Kevin Hart
Around the Net In MAD London, Sean Hargrave - Wednesday, September 23, 2015
H&M has released its first ad created by Adam & Eve/DDB, a ...
NCM Revenues Jump To $122M
MediaDailyNews, Erik Sass - Monday, August 10, 2015
The country's largest cinema advertising network saw total revenues jump 22% to ...
Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Tuesday, June 30, 2015
The Weinstein Company secured a spot on the leaderboard after recording an ...
Mazda Says 'Driving Matters' In New Brand Campaign
Marketing Daily, Karl Greenberg - Thursday, May 21, 2015
The new message is embodied in a television, in-cinema, print, out-of home ...
NCM Rebrands, Unveils Audience Targeting Tool
MediaDailyNews, Erik Sass - Thursday, May 14, 2015
The nation's largest cinema advertising network unveiled a raft of changes and ...
Chobani Launches Lifestyle-Themed Campaign
Marketing Daily, Karlene Lukovitz - Friday, May 1, 2015
The ads, which will run on television during prime time through the ...
Airbnb Launches First TV And Digital Campaign With TBWA
Around the Net In MAD London, Sean Hargrave - Wednesday, April 22, 2015
Airbnb has launched its first ever campaign that expands across both television ...
Newport Beach Film Festival Launches Promo Campaign Via RPA
Marketing Daily, Karl Greenberg - Friday, April 3, 2015
The promo film opens on a Joan Jett-type rocker toting a double-barrel ...
Vue Chooses Joint For Brand Revamp
Around the Net In MAD London, Sean Hargrave - Tuesday, March 31, 2015
Vue, the cinema chain, has appointed Joint to revamp its brand strategy ...
Taco Bell Employs Au Courant Rebel Spirit Theme For Latest Breakfast Ads
Marketing Daily, Karlene Lukovitz - Wednesday, March 25, 2015
The new ads from Deutsch L.A. are also satiric, but in a ...
Meerkat Movies To Replace Orange Wednesday Cinema Offers
Around the Net In MAD London, Sean Hargrave - Friday, March 20, 2015
Insurance Web site Comparethemarket is to replace mobile phone operator EE as ...
Blockbusted: NCM, Screenvision Call Off Merger
MediaDailyNews, Erik Sass - Monday, March 16, 2015
There won't be a Hollywood ending for National CineMedia and Screenvision after ...
Omnicom Media Strikes First Upfront Deal With NCM With $50 Million Commitment
MAD, Steve McClellan - Tuesday, March 3, 2015
OMG will spend the $50 million on behalf of clients over the ...
NCM Shows Sinking Revs In 2014
MediaDailyNews, Erik Sass - Friday, February 27, 2015
National CineMedia, the country's largest cinema advertising network, saw its revenues remain ...
Coke Airing Super Bowl Ad Teasers on TV; Also Offering Supporting Videos Online
Marketing Daily, Karlene Lukovitz - Monday, January 26, 2015
The goals of the ad are nothing less than to "tackle the ...
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