- Pixel Jacking Costs Brands Millions
Online Media Daily, Laurie Sullivan - Thursday, November 8, 2012
Media buyers and publishers continue to struggle with bot nets, fraudulent clic ...
- Mobile Click Fraud
Research Brief, Jack Loechner - Friday, September 21, 2012
According to a new study by Trademob, online click fraud is ...
- Up To 40% Of Mobile Ad Clicks May Be Accidents Or Fraud?
MoBlog, Steve Smith - Tuesday, September 4, 2012
An app marketing platform claims that in a recent six-week survey ...
- Brands Lose Millions To 'Ad Collision'
Online Media Daily, Laurie Sullivan - Tuesday, August 28, 2012
An analysis of billions of ad impressions reveals that 5% to ...
- Appeals Court To Decide Whether Marketers Can Bring Class-Action Against Facebook
Online Media Daily, Wendy Davis - Wednesday, July 18, 2012
A federal appellate court agreed this week to decide whether two pay-per-cli ...
- Microsoft Sued For Overcharging Pay-Per-Click Marketers
Online Media Daily, Wendy Davis - Thursday, July 12, 2012
Microsoft has been hit with a potential class-action lawsuit for allegedly overchargi ...
- Facebook, Adscend Settle Clickjacking Case
Online Media Daily, Wendy Davis - Monday, April 30, 2012
Facebook has settled a clickjacking lawsuit it brought against affiliate marketing compa ...
- Marketers Suing Facebook Can't Bring Class-Action
Online Media Daily, Wendy Davis - Monday, April 16, 2012
In a victory for Facebook, a federal judge has ruled that pay-per-cli ...
- Digital Ad Delivery Practices Examined
Research Brief, Jack Loechner - Tuesday, April 3, 2012
According to a recent comScore release of results from its U.S.-based v ...
- Facebook's New Policy Could Stave Off Advertiser Lawsuits
PolicyBlog, Wendy Davis - Thursday, March 22, 2012
New revisions to Facebook's terms, slated to take effect tomorrow, could ma ...