- CEOs Are Jittery About Consumer Experience
Marketing Daily, Karl Greenberg - Thursday, December 26, 2013
A study by the Economist Intelligence Unit sponsored by SalesForce.com finds th ...
- Saks Taps Briggs As New CMO
Marketing Daily, Sarah Mahoney - Friday, December 20, 2013
Mark Briggs has been named new CMO of Saks Fifth Avenue. Li ...
- IDC Predicts Changing CMO Role
SearchBlog, Laurie Sullivan - Wednesday, December 18, 2013
Marketers will transform marketing departments from cost centers to revenue-generating business uni ...
- Oy! Adland Gets Walmarted
Mediapsssst, Richard Whitman - Wednesday, December 11, 2013
CMO Quinn is beating the drum for family friendly content. And che ...
- Tofutti Taps Milt Weinstock For CMO Job
Raw, Nina Lentini - Tuesday, December 10, 2013
Milt Weinstock has joined Tofutti Brands as chief marketing officer. Based ...
- Retailers Backing Away From Mobile
Marketing Daily, Sarah Mahoney - Thursday, December 5, 2013
A new survey of retail CMOs shows that stores are backing aw ...
- Zack Ashley Named CMO At Factory 360
Raw, Nina Lentini - Tuesday, December 3, 2013
Factory 360, a full-service experiential marketing firm located in New York, h ...