- Plugging Away: The Mothers of Invention
Media Magazine, Richard Linnett - Monday, June 23, 2008
Is WPP channeling Frank Zappa? Probably not, but they are exorcising t ...
- Deconstruction: Jack of All Trades
Media Magazine, Kelly Andrews, Kendra Hatcher King - Monday, June 23, 2008
Recently, a good friend of ours (we'll call him Marlon) was explori ...
- The Sell: Bottom of the Ninth
Media Magazine, Andrew Ettinger - Monday, June 23, 2008
To many Americans, summer means baseball. I am not one of tho ...
- The Consumer: My, How You've Grown
Media Magazine, - Monday, June 23, 2008
I've been writing for this column for close to three years no ...
- Free Agent: All Talk and No Action
Media Magazine, Lisa Seward - Monday, June 23, 2008
It seems fashionble lately for people in our business to eschew t ...
- Fast Forward: Summertime
Media Magazine, Joe Mandese - Monday, June 23, 2008
As I write this, I've got summer on my mind. And it ...
- Making Analytics Work
Marketing Daily, Doug Brooks - Monday, June 30, 2008
Some companies invest large sums of money in multiple analytics programs on ...
- Stop Driving Traffic, Start Capturing Leads
Online Media Daily, Chris Chariton - Monday, June 30, 2008
It's time we re-framed the concept of "driving traffic" to Web site ...
- Who 'Owns' The Eyeball?
Online Spin, Seana Mulcahy - Monday, June 30, 2008
In our world we are laden with industry jargon, much of whi ...
- 99 Bottles Of Beer On The Wall
Online Media Daily, George Simpson - Friday, June 27, 2008
Georgetown University's Center for Alcohol Marketing & Youth issued a report th ...
- The Etiquette Of Seeking Advice
Online Spin, dave.b , Max Kalehoff - Friday, June 27, 2008
I love helping college students and recent graduates, including from my al ...
- A Recommendation Economy
Online Media Daily, Gordon Gould - Thursday, June 26, 2008
Though the tech world has embraced social networking with fervency, social sit ...
- Ten Questions Not To Ask A Social Media Panel
Online Spin, David Berkowitz - Thursday, June 26, 2008
I had a great time on a panel this week at OM ...
- Moving To The Digital World
Online Media Daily, Bob Davidowitz - Wednesday, June 25, 2008
The publishing industry can no longer side-step the impact of the digit ...
- Scenes From An Italian... Starbucks? (Sorry, Billy Joel)
Online Spin, Cory Treffiletti - Wednesday, June 25, 2008
Ever notice how quickly and subtly your habits change as a resu ...
- Actionable Online Audience Intelligence Key To Big Brand Investment
Online Media Daily, Adam Gerber - Tuesday, June 24, 2008
Later today, we expect that Google will confirm its first foray in ...
- Bite-Sized Thoughts
Online Spin, Joe Marchese - Tuesday, June 24, 2008
It has been one week since I started using Twitter. I honest ...
- Synchronized Online Tracking: The True Key To Increased ROI
Online Media Daily, Ann Hoey - Monday, June 23, 2008
There's little question that marketers are under increased pressure to deliver positi ...
- New Netiquette?
Online Spin, Seana Mulcahy - Monday, June 23, 2008
For years I have been writing about Netiquette. To me the be ...
- Going Costal
Feedback Loop, - Friday, June 20, 2008
As usual, Fern made me laugh today. She knows that many shelt ...
- Oil and Ads
Feedback Loop, - Friday, June 20, 2008
Online advertising will grow in a response to recession. More consumers shutter ...
- Up Close And Personal With The World
Marketing Daily, Josh Kimball, Mary Meehan - Friday, June 20, 2008
Change begets innovation, spurs new markets, and drives new products. Marketers mu ...
- Pay What's FAIR and You'll Have USE
Online Media Daily, George Simpson - Friday, June 20, 2008
In an effort to impose bring some fiduciary order to the cha ...
- The Disintegration Of Big Media Brands And The Content They Carry
Online Spin, dave.b , Max Kalehoff - Friday, June 20, 2008
As a media consumer, there's one thing that has changed dramatically f ...
- Protecting Against Pranksters When Running User-Generated Contests
Online Media Daily, Barry M. Benjamin, Rebecca L. Griffith - Thursday, June 19, 2008
You are very excited -- your company is set to launch ...
- Botox Season on the Web
Online Spin, David Berkowitz - Thursday, June 19, 2008
It seems like every other major site and software program is getti ...
- Media X: Join the Fight Club
MediaDailyNews, Jack Feuer - Wednesday, June 18, 2008
We don't need to be socially networked. We need advertising that teach ...
- Why 'Social Conversion' Is A Term You Should Know
Online Media Daily, Justin Talerico - Wednesday, June 18, 2008
Social Distortion rocked. Social studies didn't. Social anxiety is as common ...
- The True Value Of Time
Online Media Daily, Dave Balter - Tuesday, June 17, 2008
I recently had an eye-opening managerial experience when, during a performance revie ...
- The Socialization Of Knowledge: An Opportunity For Brand Marketers
Online Media Daily, Robert Formentin - Monday, June 16, 2008
Much has been written about the social evolution of the Web. T ...