- The Limits of Neuro-Marketing's Impact on Advertising Creativity
Online Media Daily, Bob Deutsch - Wednesday, January 13, 2010
As a cognitive anthropologist, who some 20 years ago traded backpack a ...
- How To Ruin A Great (Ad) Look
Marketing Daily, Judy Franks - Tuesday, January 12, 2010
Now, more than ever, when the choices are abundant, we must careful ...
- Oh the Womanity!
Online Media Daily, Kelly Samardak - Tuesday, January 12, 2010
Last week the Twittersphere (I'm sorry, brain) lathered itself into in ...
- Up In The Air And On With The Year
Online Spin, Kendall Allen - Monday, January 11, 2010
During a week when many of my brood were at CES ...
- New Dimensions In Television
Marketing Daily, Robert Passikoff - Friday, January 8, 2010
Who'll be the beneficiary of technological changes? Brands to which consumers a ...
- Is That a Cell Phone in Your Pocket or Are You Just Glad to See Me?
Online Media Daily, George Simpson - Thursday, January 7, 2010
With Google's $750 million acquisition of AdMob, Apple's estimated $270 million purcha ...
- How To Make Holiday Cards Magnificent
Online Spin, dave.b , Max Kalehoff - Friday, January 8, 2010
Reflecting back on the 2009 holiday season, I received an unprecedented sur ...
- Who Shall Be First?
Marketing Daily, Brent Bouchez - Thursday, January 7, 2010
I believe there must be one. One CMO who will step ...
- Early Report From CES
Online Spin, Dave Morgan - Thursday, January 7, 2010
I'm in Las Vegas today, attending the Consumer Electronics Show. The ci ...
- Federal Judge Allows Webcast Of Prop 8 Challenge, Nixes Live TV Coverage
PolicyBlog, Wendy Davis - Thursday, January 7, 2010
Looks like clips of the upcoming federal court trial about California's b ...
- What Agencies Need to Do to Thrive
Marketing Daily, Beth Johnson - Wednesday, January 6, 2010
Nimble agencies are best suited to adapt and produce results, doing mo ...
- Creativity Feeds The Data Beast (And Digital Killed The TV Star)
Online Spin, Cory Treffiletti - Wednesday, January 6, 2010
I started last year by talking about the balance between art a ...
- 9 Digital Marketing 'Un-Resolutions'
Marketing Daily, Judy Shapiro - Tuesday, January 5, 2010
We all know about our New Year's resolutions. We make them wi ...
- Pay Per Call Spells R-O-I: What You Need to Consider When Selling to Advertisers
Online Media Daily, Bill Dinan - Tuesday, January 5, 2010
As media agencies, publishers, SEM resellers and others look for additional wa ...
- Can Social Media Tiger Woods Your Brand?
Online Spin, Joe Marchese - Tuesday, January 5, 2010
The list goes on, and will grow as people get more a ...
- Play Defense And Offense
Marketing Daily, Denise Lee Yohn - Monday, January 4, 2010
Companies need Brand Guidelines to inspire and instruct employees how to genera ...
- A Wake-Up Call
Online Media Daily, Lynne Capozzi - Monday, January 4, 2010
It's time for a wake-up call, media marketers: How open-source can op ...
- Logging In: The False Darwinism Of Competition
OMMA Magazine, John Nardone - Tuesday, January 5, 2010
How many ad networks on one media plan are too many? ...
- Ad Nets Focus: The New Vertical Is Horizontal
OMMA Magazine, Donnovan Andrews - Tuesday, January 5, 2010
Vertical ad networks once promised deeper service based on transparency, so-called "exper ...