- 2012: The Year Of 'Meaningful Communications'
Marketing: Health, Amy du Pon - Wednesday, December 28, 2011
As we near the end of 2011 and inevitably begin to lo ...
- Bank Marketers Re-think Communication
Marketing Daily, Tanya Gazdik - Tuesday, December 20, 2011
With continuing media and regulatory scrutiny, respondents admit there is a ne ...
- Telegram To Nonprofits: The Telegraph Is Here To Stay
Marketing: Causes, Joe Waters - Monday, November 21, 2011
"WHAT HATH GOD WROUGHT" -- The first message sent by Samuel Mors ...
- Horizon's On First, Who's On Second? Indie Unveils 'Where' Approach To Channel Planning
MediaDailyNews, Joe Mandese - Wednesday, November 2, 2011
Why, not Who's on first. Where's on second. That may sound li ...
- Social Media Spearheads Business Interactions
Online Media Daily, Gavin O'Malley - Wednesday, October 19, 2011
In most markets around the globe, social media communication has become t ...
- Talk To Me: Women Top Men As Social Media Communicators
Online Media Daily, Gavin O'Malley - Thursday, September 22, 2011
According to a new study from Harris Interactive among online adults, 6 ...
- Mediabrands Taps Kerzner's Snyder As Communications Chief
MediaDailyNews, - Monday, September 19, 2011
Interpublic's Mediabrands has named Lauren Snyder Chief Communications Officer. Synder, who w ...
- Subaru Gets Manager Of Corp. Communications
Marketing Daily, - Friday, September 9, 2011
Subaru of America, Inc. has tapped Sheriece Matias to be manager ...
- No Delivery: USPS Woes Compounded By Email, Junk Mail
MediaDailyNews, Erik Sass - Friday, September 9, 2011
The United States Postal Service, is rapidly approaching financial collapse, according ...
- The Hypo-Connected
OMMA Magazine, Douglas Quenqua - Monday, September 12, 2011
John is an average 35-year-old guy. He has a college education, ...
- PHD Moves Piluso Up To Lead Strategic Communications, Content Development
MediaDailyNews, Steve McClellan - Thursday, August 18, 2011
In a move designed to punch up the agency's strategic communications acume ...
- Mobile Users Want Relevant Messages From Brands
Marketing Daily, Aaron Baar - Wednesday, August 17, 2011
According to new research from consumer insights agency Communispace, people want mo ...
- Engaging Boomers with OIMC (Online Integrated Marketing Communications)
Engage:Boomers, Nancy Shonka Padberg - Monday, June 20, 2011
We know IMC is based on Public Relations, Promotion, Direct and Advertisi ...
- Social, Mobile and QR Codes Coming On Strong As SMB Marketing Mix With EMail
Research Brief, Jack Loechner - Tuesday, June 14, 2011
According to a new survey by Pitney Bowes, 76% of small business ...
- Visit Florida Hires Comms Editor
Marketing Daily, - Thursday, June 2, 2011
Visit Florida, the Sunshine state's official tourism marketing corporation, has hired S ...
- Enroll A Brand Advocate
Research Brief, Jack Loechner - Thursday, May 19, 2011
According to a research study conducted by Dr. Kathleen R. Ferris-Costa, Universi ...
- Microsoft Buys Skype For $8.5 Billion
Online Media Daily, Gavin O'Malley - Tuesday, May 10, 2011
Disrupting the respective plans of Google and Facebook, Microsoft has agreed ...
- Microsoft Skypes Skype With $8.5 Billion Offer
Marketing Daily - Top of the News, Thom Forbes - Tuesday, May 10, 2011
Reuters says the deal is just about done and will be announc ...
- Finding: Satisfaction Surveys Important Tool
Marketing Daily, Aaron Baar - Friday, April 15, 2011
According to a survey of more than 1,400 consumers by Chadwick Mart ...
- ID Media Taps Ex-Reporter Wong For Comms
Marketing Daily, - Tuesday, March 29, 2011
ID Media, a direct response and digital media agency, has hired form ...
- Former Mediaweek Editor Burgi Leaves Canoe For Starcom MediaVest
MediaDailyNews, - Monday, March 7, 2011
After only months on the job as vice president-communications at Canoe Venture ...
- Digitas Taps SMG's Kelly As Global Communications Chief
Online Media Daily, - Friday, March 4, 2011
Jill Kelly has been named executive vice president-global director of corporate communicatio ...
- BCG's Rose: Marketing Comms At 'Break Point'
Marketing Daily, Karlene Lukovitz - Friday, February 18, 2011
After years of evolutionary change, digital media have now brought marketing communicatio ...
- You've Got Tweets: Social Media Supplanting Email
The Social Graf, Erik Sass - Wednesday, February 9, 2011
Email usage rates are declining sharply among teens and young adults ...
- Discovery Channel Ups 2 Communications Execs
MediaDailyNews, - Thursday, January 27, 2011
Laurie Goldberg will expand her role at Discovery Channel, upped to executi ...
- Overcoming Five Pitfalls of Loyalty Reward Programs
Marketing Daily, Mark Friedman - Thursday, January 20, 2011
Customer rewards programs are one of the best ways to improve custom ...
- Raising Disclosure's Digital Profile
Marketing Daily, Rosanna Fiske - Friday, January 14, 2011
Buzzwords abound in the marketing, public relations and advertising industries. But o ...
- Put Moms' Gifts To Good Use To Improve Your Marketing
Engage:Moms, Bleema Bershad - Wednesday, January 12, 2011
As we welcome the New Year, take a moment to pause a ...
- Cumming To NAB, VP Communications
MediaDailyNews, - Tuesday, January 11, 2011
Ann Marie Cumming has a new job at the National Association ...
- What's Your Strategy If Info Leaks?
Marketing Daily - Top of the News, Thom Forbes - Tuesday, January 4, 2011
Two stories about WikiLeaks and big corporations in the New York Tim ...