- Centro Plugs Into Exchanges, Data Platforms To Expand Programmatic Video Offering
Real-Time Daily, Tyler Loechner - Thursday, June 25, 2015
Digital ad tech firm Centro has announced that its demand-side platform ...
- Pay-TV Providers Hammered From All Sides
Research Brief, Jack Loechner - Tuesday, June 23, 2015
According to a new Q1 2015 Digitalsmiths survey, 7.7% of respondents switch ...
- DSP Adelphic Plugs Into LiveRail For Connected TV Inventory
Real-Time Daily, Tyler Loechner - Monday, June 15, 2015
Adelphic, a mobile-focused demand-side platform (DSP), is expanding to new screens. T ...
- Web Connected TVs Bringing Internet Delivered Video Direct
Research Brief, Jack Loechner - Friday, June 12, 2015
While 27% of all households have a TV set connected via o ...
- Broadcasters Team To Push Local Content On Connected Devices
MediaDailyNews, Wayne Friedman - Tuesday, June 9, 2015
To promote and grow local TV news on mobile/connected TV devices, fi ...
- Apple's Win In TV Wars Could Cost Google Search Ad Share
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 4, 2015
Data from online video viewing will become another coin in the coffe ...
- Connected TVs Now In More Than Half Of U.S Homes
Video Insider, Daisy Whitney - Wednesday, June 3, 2015
Connected TVs are having their day in the sun. Or, more likel ...