- Study: Conde Nast Has More Influence on Consumers Than Google or Facebook
Publishing Insider, Melynda Fuller - Thursday, June 14, 2018
Consumers spend a bulk of their time in the influence or pre-sear ...
- Majority Of Netflix Streaming Comes From TV Reruns
Television News Daily, Wayne Friedman - Friday, April 13, 2018
Eighty percent of Netflix's U.S. streams come from TV shows it licens ...
- Mid-Size And Small TV Stations, Sites Outperform Other Media
Television News Daily, Wayne Friedman - Friday, April 6, 2018
Tv sites led among 37 mid-sized and smaller markets with a mark ...
- Disney's Global Advertising Reports To New Direct-To-Consumer Business Segment
Television News Daily, Wayne Friedman - Wednesday, March 14, 2018
Veteran Disney executive Kevin Mayer has been named chairman of the n ...
- Harris: Amazon Beats Rivals As Top U.S. Brand
Digital News Daily, Gavin O'Malley - Tuesday, March 13, 2018
This year, the big winners appear to be those companies rising abo ...
- Younger Users Are Bypassing Facebook
Digital News Daily, Gavin O'Malley - Monday, February 12, 2018
In the age of Facebook, this is the first time eMarketer h ...
- 'Atlantic' Removes Comments Section, Focuses On Curated Reader Feedback
Publishers Daily, Sara Guaglione - Monday, February 5, 2018
TheAtlantic.com replaced its comments feature with a section dedicated to reader feedbac ...
- High-Action Super Bowl Lulls With Lower TV Viewers
TV Watch, Wayne Friedman - Tuesday, February 6, 2018
Viewership in the Super Bowl slipped 7% to a Nielsen preliminary 103 ...
- Emotion: The Human Element Of Buying
MediaDailyNews, Adryanna Sutherland - Tuesday, January 30, 2018
While the idea of behavioral economics has been around for some tim ...
- Viewers Take Political Sides On Brands
TV Watch, Wayne Friedman - Monday, January 29, 2018
TV networks, restaurants, sports -- brand favorability is often determined by politic ...
- 'Crain's Chicago Business' Shuts Down Comments Section
Publishers Daily, Sara Guaglione - Tuesday, November 21, 2017
While ChicagoBusiness.com was using discussion platform Disqus to host readers' comments, Crain ...
- Materialists View Facebook Friends As "Digital Objects"
Social Media Insider, Erik Sass - Wednesday, November 22, 2017
People who display materialistic characteristics in other areas of their lives a ...
- McCann's 20,000-Strong Staff Looks For 'Truth' In Streets Around The World
MAD, Larissa Faw - Wednesday, October 11, 2017
This "Truth About Street" study will encompass more than 100 countries f ...
- Pay TV Still Too Pricey
Television News Daily, Wayne Friedman - Wednesday, September 27, 2017
With cord-cutting an ongoing worry, pay TV providers are plagued by ...
- 'Atlantic' Offers Masthead, A Premium Membership
Publishers Daily, Sara Guaglione - Wednesday, September 6, 2017
'The Atlantic' is introducing its first membership program to provide exclusive editori ...
- Al Jazeera's English Site Removes Comments Section
Publishing Insider, Sara Guaglione - Tuesday, September 5, 2017
The site hoped the comments would serve a thoughtful forum. Instead, ...
- CBS Tops All Networks In Q2 'Attention'
Television News Daily, Wayne Friedman - Friday, August 18, 2017
CBS had the highest index overall in Q2 for "attention" in thr ...
- Apps Need Improvement, Especially In Customer Service
Digital News Daily, Gavin O'Malley - Wednesday, August 16, 2017
Nearly seven in 10 mobile users report having problems with apps, whi ...
- Altice USA Cable Video Loses More Subscribers
Television News Daily, Wayne Friedman - Friday, July 28, 2017
Altice USA -- which bought up Cablevision Systems and a majority intere ...
- Email Widely Used In B2B Customer Referrals
Email Marketing Daily, Ray Schultz - Wednesday, July 12, 2017
Email is one of the leading tools in B2B customer referral program ...
- Eyeota Partners With YouGov To Bolster Data Offerings
Digital News Daily, Philip Rosenstein - Tuesday, July 11, 2017
Through a deal with international data and analytics group YouGov, Eyeota wi ...
- Users Slow To Embrace Virtual Assistants, Value Security
Digital News Daily, Gavin O'Malley - Tuesday, June 27, 2017
Only 5% of consumers ranked new voice capabilities on their mobile wi ...
- U.S. Daily Newspaper Circulation Fell 8% In 2016
Publishers Daily, Sara Guaglione - Friday, June 2, 2017
Those numbers mark the 28th consecutive year of declines, which were highe ...
- Global Media Spend Up 7.2%, Tops Consumer Price Gains
MediaDailyNews, Wayne Friedman - Tuesday, May 30, 2017
Digital media content and tech comprised nearly 70% of overall global consum ...
- Complaining On Social Media Pays Off, Literally
The Social Graf, Erik Sass - Wednesday, April 12, 2017
In addition to (hopefully) getting a brand's attention, dissatisfied customers who a ...
- Amazon Lets Viewers Pick TV Shows
TV Watch, Wayne Friedman - Wednesday, March 22, 2017
Amazon sent an email around asking customers to decide on TV pilo ...
- Crackle, Snapped: 'Comedians In Cars' Drives To Netflix
VidBlog, P.J. Bednarski - Wednesday, January 18, 2017
Sony's Crackle seems to have lost its best reason to exist. Netfl ...
- TV Networks Abandon Some Marketing, Earned Media At TCA
TV Watch, Wayne Friedman - Thursday, January 12, 2017
How much more are TV executives looking to direct-to-consumer marketing -- vers ...
- 'Forbes' Reaches Record U.S. Traffic, Credits Mobile Users
Publishers Daily, Sara Guaglione - Friday, December 30, 2016
Forbes.com raked in 44.4 million unique visitors on mobile in November. Includi ...
- Lying About What You Watch On TV? Heavens No!
TV Watch, Wayne Friedman - Wednesday, October 19, 2016
A recent Hulu Insights study of over 1,000 adults who have watch ...