- Showbox Attempts To Streamline the Influencer Influence
VidBlog, P.J. Bednarski - Thursday, June 30, 2016
If influencers are the way to a young consumer's heart, why n ...
- Thrillist, Diageo Team Up For Supercall
Around the Net in Video, P.J. Bednarski - Wednesday, June 29, 2016
Thrillist's content marketing arm has launched a new online publication, Supercall, th ...
- Samsung Pushes Virtual Reality To Advertisers, Content Creators
MediaDailyNews, Laurie Sullivan - Monday, June 27, 2016
Samsung has launched an Explorers program that aims to teach advertisers abo ...
- Canon USA Names YouTube Creator Anna Akana Next Rebel
MediaDailyNews, Laurie Sullivan - Thursday, June 23, 2016
Canon USA will announce Thursday at VidCon that Anna Akana, YouTube creato ...
- Search Still Too Difficult For Some To Prove ROI
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 23, 2016
Paid and organic search campaigns take a back seat to other marketi ...
- Conductor Redesigns Searchlight Navigation Based On Brands' Best Practices
SearchBlog, Laurie Sullivan - Wednesday, June 22, 2016
Visual content is the tool that marketers and consumers use to resear ...
- Yahoo In Cannes Puts Emphasis On Branded Content, Storytelling, Mobile
MediaDailyNews, Laurie Sullivan - Monday, June 20, 2016
At Cannes Lions Monday, Yahoo announced a branded content initiative that Dasan ...
- McNamara New CBS All-Access Program Head
Around the Net in Video, P.J. Bednarski - Monday, June 20, 2016
Julie McNamara, who had executive vice president of drama development, will ...
- KBS Attention Launches Content Shop
MAD, Larissa Faw - Friday, June 17, 2016
The 5,000 sq. ft. facility will include working space, production facility, a ...
- FT Takes Controlling Stake In Digital Content Marketer
Around the Net In MAD London, Sean Hargrave - Thursday, June 16, 2016
The "Financial Times" will significantly boost its advertiser-funded video and digital conte ...
- FT Is Showing How The Future Of Publishing Is Native
London Blog, Sean Hargrave - Thursday, June 16, 2016
The business news giant can now make native campaigns as well ...
- Innovation Tells The Story For Mazda CX-9 Through Online Content
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 6, 2016
While the CX-9 will be the star in dozens of pieces ...