- Custom Print's Not Dead -- It Lives Alongside Everything Else
Content Marketing Insider, Thom Forbes - Friday, May 29, 2015
In 2007, I wrote the cover story for the premiere edition ...
- Snapchat Hires Ex-Fox Exec To Develop Programs
Around the Net in Video, P.J. Bednarski - Wednesday, May 27, 2015
Though most people only visit Snapchat for a moment, it hopes hiri ...
- Stop Interrupting, Start Engaging: A Paradigm Shift In Consumer Marketing
MAD, George Moreira - Wednesday, May 20, 2015
Content marketing presents a powerful opportunity for brands in the digital ag ...
- Baidu Invests 'Millions' In Content Ad Platform Taboola
Search & Performance Marketing Daily, Tyler Loechner - Monday, May 18, 2015
Taboola, a content advertising platform, on Monday announced that Chinese search gia ...
- Are Buyer Personas A Waste Of Time?
Content Marketing Insider, John Miller - Friday, May 15, 2015
In this era of preference marketing, buyers are in control. When onli ...
- Facebook In-App Article Sharing Could Pressure Brands To Develop Content
Around the Net In MAD London, Sean Hargrave - Thursday, May 14, 2015
Facebook is testing an in-app keyword search engine on a small numb ...
- When Your Content Marketing Fails
Content Marketing Insider, John Miller - Friday, May 8, 2015
Just about everyone has embraced content marketing. And some people are ev ...
- Stickyeyes Buys Zazzle Media
Around the Net In MAD London, Sean Hargrave - Thursday, May 7, 2015
Stickyeyes has announced the acquisition of content marketing agency Zazzle Media. T ...
- Maybelline Teams With Style Haul on Original Series
Around the Net in Video, P.J. Bednarski - Thursday, May 7, 2015
"Vanity" is
the first series to be produced by
Bernie Su and
Dav ... - The Trouble With Online Video Is Finding It, Says Digitas' Shlachter
Around the Net in Video, P.J. Bednarski - Wednesday, May 6, 2015
DigitasLBi chief investment officer Adam Shlachter says "discovery" is still the tou ...
- Fox And Vice At NewFronts: Short And Long Of It
Around the Net in Video, P.J. Bednarski - Monday, May 4, 2015
Fox starts IAF, the Internet Action Force, an embarrassing name for ...
- Coca-Cola Tries Again To Position Itself As Health Food
Content Marketing Insider, J. Max Robins - Friday, May 1, 2015
How many million marketing dollars will Coca Cola have to spend ...