- Where Social Media And SEO Budgets, Strategies Are Headed
Around the Net in Search Marketing, Laurie Sullivan - Friday, December 30, 2011
Adam Sutton takes a look at what search and social media articl ...
- IAB's Rothenberg: Digital, Brand Ads Breakthrough In 2012
Online Media Daily, Laurie Sullivan - Thursday, December 29, 2011
The rise in popularity of tablets will bring back a focus ...
- Article Posting and Social Media Most Popular Marketing Tactics For B2B Marketers
Research Brief, Jack Loechner - Wednesday, December 28, 2011
According to Content Marketing Institute and MarketingProfs, who developed and conducted t ...
- Here's Your (Edible) Neighborhood Expands
Raw, Karl Greenberg - Monday, December 19, 2011
It's kind of like Patch.com for foodies and shop-a-holics: Here's Your Neighborhoo ...
- Burnett, ATV8 Integrate TV WIth Social Platforms
MediaDailyNews, Wayne Friedman - Tuesday, December 13, 2011
TV producer Mark Burnett Productions has struck a deal with digital technolo ...
- May The Force Be With You in 2012
Online Spin, Cory Treffiletti - Wednesday, December 14, 2011
Over the last few months, I've written a number of columns th ...
- Clear Channel, Cumulus Share Digital Content, Cross-Promote
MediaDailyNews, Erik Sass - Monday, December 5, 2011
The nation's two largest broadcast radio groups have struck a deal ...
- StumbleUpon Unveils Revamped Site
Online Media Daily, Mark Walsh - Tuesday, December 6, 2011
Content discovery engine StumbleUpon has launched an updated version of its servi ...
- Discovery Sees Green, Spends It Too: Slates $1B For 'Planet' Content
MediaDailyNews, David Goetzl - Thursday, December 1, 2011
Discovery CEO David Zaslav, who has said the content business is mo ...
- MTV Tailors Creative To Changing Audience, Digital Trends
MediaDailyNews, David Goetzl - Wednesday, November 16, 2011
MTV is well-known for overhauling its programs in order to appeal ...
- StumbleUpon Stumbles On With Paid Discovery
Online Media Daily, Mark Walsh - Monday, November 14, 2011
Eight months ago, StumbleUpon rolled out its Paid Discovery ad program, addi ...
- Content Beats Targeting -- 'Nuff Said
Online Spin, Cory Treffiletti - Wednesday, November 9, 2011
The debate rages on regarding which is more important for online marketer ...
- Demand Media Reports Revenue Surge
Online Media Daily, Joe Mandese - Tuesday, November 8, 2011
Publicly traded, data-driven online content factory Demand Media Monday reported third quart ...
- Netflix Secures MGM Content In UK, Ireland
Raw, Gavin O'Malley - Monday, November 7, 2011
Meanwhile in the UK (and all of Ireland), Netflix has signed ...
- In Which I Confess my Love for YouTube, but my Confoundedness Over Its New Content Initiative
VidBlog, Daisy Whitney - Friday, November 4, 2011
I love YouTube. Fine, I confessed. Does that make me a bias ...
- What Drives Video Views And Shares?
Show Daily, Laurie Sullivan - Wednesday, October 26, 2011
Karen Cahn, GM, Branded Entertainment, AOL-Huffington Post Media Group, opened OMMA Video Wednesd ...
- Nonprofits, TV Forge Alliance Over Content Integrations
MediaDailyNews, Wendy Melillo - Friday, October 21, 2011
When entertainment executives at ABC's "Grey's Anatomy," MTV's "16 and Pregnant" a ...
- EBay Motors Launches Custom Content For The First Time
Marketing Daily, Karl Greenberg - Tuesday, October 18, 2011
The effort seeks to boost the cachet of the eBay Motors bran ...
- RaptorAccelerator Names Pazaras Head of Sales
Online Media Daily, Fern Siegel - Monday, October 17, 2011
RaptorAccelerator named Matt Pazaras head of sales. Previously, he was SVP ...
- Display Ad Data Optimizes Site Content To Increase Conversions
Online Media Daily, Laurie Sullivan - Tuesday, October 11, 2011
Ad clicks cannot provide the correct data to optimize content on W ...
- Reality TV Grabs Most Viewers, Sports Nabs 20%
MediaDailyNews, Wayne Friedman - Thursday, September 22, 2011
Over the past five years, sports programming has climbed sharply among U. ...
- CBS Reports Strong Advertising For TV, Radio, OOH
MediaDailyNews, Wayne Friedman - Tuesday, September 20, 2011
Despite overall U.S. economic malaise, current fourth-quarter advertising business is healthy f ...
- Is Web Publishing A Fools' Game?
Around the Net In Online Marketing, Gavin O'Malley - Friday, September 9, 2011
Despite publishers' best efforts, The Wall Street Journal reports that it's actual ...
- Digital Publishers: Apply Pressure To Ad Channel Partners
Online Media Daily, Joe Casale - Wednesday, September 7, 2011
For publishers, the main focus really should lie with content creation, us ...
- Yahoo To Launch Women's Programming Lineup
Online Media Daily, Mark Walsh - Tuesday, August 30, 2011
Yahoo plans to debut a slate of original programming in October gear ...
- Content Marketing's 'Now' Revolution
MediaDailyNews, Jeremy Sohn - Wednesday, August 24, 2011
Content is king. Brands need to dynamically create alternative forms of conte ...
- ICSC Announces New Board, Future Initiatives
Online Media Daily, - Friday, August 19, 2011
The Internet Content Syndication Council has formalized its structure with the nami ...
- Endemol To Develop Prime-Time Dramas
MediaDailyNews, David Goetzl - Wednesday, August 17, 2011
Endemol, the studio behind reality series such as "Big Brother" and "Extre ...
- Taco Bell Using QR Codes for MTV Content Tie-In
Marketing Daily, - Friday, August 12, 2011
Taco Bell is using QR codes on fountain drink cups and big-b ...
- Adap.tv Adapts, Relaunches Buy-Side Service
Online Media Daily, Gavin O'Malley - Thursday, August 11, 2011
Offering ad buyers more scaling options, video ad company Adap.tv just relaunch ...