- Athenos Unleashes 'Cooking With Yiayia' Campaign
Marketing Daily, Karlene Lukovitz - Friday, May 17, 2013
The campaign is the latest creative evolution for Yiayia, who has amass ...
- Don't Launch Your Product On Facebook
Engage:Boomers, Stephen Reily - Monday, May 13, 2013
We have recently been asking Boomer women how they travel the pa ...
- Digital Coupons Impact New Product Awareness, Brand Recall
Online Media Daily, Laurie Sullivan - Thursday, May 9, 2013
Running ads prior to a product launch helps familiarize consumers with n ...
- Money Doesn't Grow On Trees
SearchBlog, Laurie Sullivan - Thursday, May 9, 2013
If you leave your printed coupons at home, don't want to p ...
- Coupons & the Gradual Migration to Mobile
MobileShopTalk, Chuck Martin - Thursday, May 2, 2013
Those mobile coupons keep coming, mainly because they work. Going through ...
- The Doggy Dog World Of Data, Coupons
Data and Targeting Insider, Laurie Sullivan - Thursday, May 2, 2013
I take my soft-coated wheaten terrier to a veterinarian that provides ...