- Haier, Weather Channel In Cross-Platform Ads
Marketing Daily, - Thursday, May 27, 2010
Haier America is launching a cross-platform advertising campaign with The Weather Chann ...
- Dish, Weather Channel See Clear Forecast, More Coverage
MediaDailyNews, David Goetzl - Monday, May 24, 2010
As disputes between operators and networks go, this one became a d ...
- 'TV Guide' Shares Content With TV Guide TV, Site
MediaDailyNews, Erik Sass - Friday, May 21, 2010
After a tumultuous divestment, separation and a total makeover of the pri ...
- Disney Plans Channels In South Korea
Around the Net In Media, Fern Siegel - Wednesday, May 12, 2010
The Walt Disney Co. is traveling to the Far East. It pla ...
- TWC's 'TV Everywhere' Offered To FiOS TV Customers
MediaDailyNews, Wayne Friedman - Wednesday, May 12, 2010
In further pushing its "TV Everywhere" plan, Time Warner said Verzion Fi ...
- Fox Sports Site Tackles TV/Web Integration
Around the Net In Media, Fern Siegel - Tuesday, May 11, 2010
FoxSports.com is making a serious run at ESPN.com's online dominance by turni ...
- Disney: ABC, ESPN See Ad Growth, But Dollar Declines
MediaDailyNews, David Goetzl - Tuesday, May 11, 2010
Disney reported notable ad sales growth Tuesday at its local station a ...
- Enterprise: Ad Forecasters Claim Happy Days Aren't Here Again
MediaDailyNews, Erik Sass - Friday, May 7, 2010
The modest gains predicted mean it will take four years to retu ...
- Scripps TV Posts 28% Profit Rise, Cooking Channel Fired Up
MediaDailyNews, David Goetzl - Thursday, May 6, 2010
Profit for the Scripps networks division was up 28% to $186 millio ...
- News Corp. Revs Up In Q3, Led By Film, Cable
MediaDailyNews, Wayne Friedman - Tuesday, May 4, 2010
Strong financial results at News Corp. are another indicator that the med ...
- Cross-Media Case Study: God, Family, Football, and Facebook
OMMA Magazine, Joan Voight - Friday, May 14, 2010
University of Florida's former star quarterback Tim Tebow and his evangelical missiona ...
- Cross-Media Case Study: Block-by-Block
OMMA Magazine, Joan Voight - Friday, May 14, 2010
In a tech-crazed, gizmo-loaded world, it's not particularly easy to peddle plast ...