- Golf Channel Pushes 'Different' Agenda
MediaDailyNews, Wayne Friedman - Thursday, November 29, 2012
Speaking strongly to its core -- sometimes eccentric -- viewers, the Go ...
- ComScore Debuts Cross-Platform Reporting System
Online Media Daily, Mark Walsh - Thursday, November 29, 2012
comScore has unveiled a beta version of its cross-platform measurement system offeri ...
- Multitasking Media Impacts TV's Dominance
MediaDailyNews, Wayne Friedman - Monday, November 26, 2012
TV gets more total consumer use than all other media -- b ...
- Time Warner To Keep Bewkes 5 More Years
MediaDailyNews, David Goetzl - Wednesday, November 21, 2012
Time Warner reached a five-year extension with Chairman-CEO Jeff Bewkes that wi ...
- Outsource Success: Brands Re-Up Content Marketing
Online Media Daily, Gavin O'Malley - Wednesday, November 21, 2012
The vast majority -- 79% -- of marketers report shifting into brand ...
- Tribune Co. Close To Ending Bankruptcy
MediaDailyNews, Fern Siegel - Friday, November 16, 2012
Tribune Co, the owner of The Chicago Tribune, Los Angeles Times a ...
- The Whole Story: Women And Media
MediaDailyNews, Mike Bloxham - Friday, November 16, 2012
Various mediums have different prime times, so do audiences. There are differenc ...
- Katz 360 Goes Full-Service Interactive
Online Media Daily, Erik Sass - Wednesday, November 14, 2012
Katz 360 Sales, the digital sales division of Katz Media Group, ...
- Live TV Viewing Dips, Cross-Screen Digital Use Up
MediaDailyNews, Wayne Friedman - Tuesday, November 13, 2012
Live television viewing continues to lose ground -- albeit slowly -- ...
- NatGeo: Second-Screen Tags, Aids Viewers, Marketers
MediaDailyNews, David Goetzl - Tuesday, November 13, 2012
National Geographic Channel will use technology from Yahoo's IntoNow to offer second-scre ...
- Coca-Cola Debuts Ambitious Corporate Site Revamp
Marketing Daily, Karlene Lukovitz - Monday, November 12, 2012
Coca-Cola's corporate Web site has been revamped to take a more engagin ...
- Time Warner Reports Uptick In TV Biz, Film Unit Down
MediaDailyNews, Wayne Friedman - Wednesday, November 7, 2012
Time Warner posted higher revenue at its TV networks for the thi ...
- Mobile Is Key To Cross-Media Marketing Strategy
Online Media Daily, Laurie Sullivan - Wednesday, November 7, 2012
Forrester Research has released a method for benchmarking a company's "mobile maturity ...
- MSLO Digital Earnings Dip, Online Video Expanded
Online Media Daily, Gavin O'Malley - Friday, November 2, 2012
Due in part to a weaker digital ad business, Martha Stewart Livi ...