- Brand Etiquette For Digital Identities
Data and Targeting Insider, Laurie Sullivan - Tuesday, June 18, 2013
Consumers want to know that brands value customer preferences and behavioral da ...
- Consumer Action: Most Web Users Want Control Over Tracking
Online Media Daily, Wendy Davis - Tuesday, June 18, 2013
Most Web users have expectations about privacy that appear to be ...
- Datonic, SourceKnowledge Partner
Real-Time Daily, Tyler Loechner - Wednesday, June 19, 2013
In an effort to bring more audience data to their real-time biddi ...
- Facebook Targets The Mobile Cookie Problem
MoBlog, Steve Smith - Monday, June 17, 2013
Part of Facebook's pitch to marketers is that its first-party data se ...
- Omnicom, Salesforce Partnership Builds Cloud Services, Data Infrastructure
Online Media Daily, Laurie Sullivan - Friday, June 14, 2013
Omnicom Media Group will tie together online services and build out physic ...
- Americans Knew their Privacy Was Shot Even Before the NSA News
Data and Targeting Insider, Steve Smith - Monday, June 17, 2013
Americans appear to be of two minds about the use of the ...
- The Infographic Of You: Foursquare Visualizes Your Check-Ins
MoBlog, Steve Smith - Friday, June 14, 2013
Foursquare's fun ad integration with Samsung hints at the ways that med ...
- AdRoll Acquires Bitdeli, Enhances Data Power
Online Media Daily, Gavin O'Malley - Wednesday, June 12, 2013
Amid a flood of excitement over Big Data, retargeting platform AdRoll announc ...
- Mobile Attribution, Video Stars Rising
Data and Targeting Insider, Laurie Sullivan - Thursday, June 13, 2013
Both social and mobile have a strong following, but Siemer & Associate ...
- A Bullseye Requires Accurate Data
Data and Targeting Insider, Laurie Sullivan - Wednesday, June 5, 2013
Ad targeting requires accurate data. Have you heard of Enliken? The company ...
- MediaMath Acquires Akamai's Ad Biz, Relaunches As Adroit Digital
Online Media Daily, Laurie Sullivan - Tuesday, June 4, 2013
MediaMath rolled pixel-free technology acquired from Akamai's ad business in January in ...