- Marketers Missing The Boat With Black Audiences
Marketing Daily, Tanya Gazdik - Wednesday, September 25, 2013
With a current buying power of $1 trillion that is forecast ...
- Millennial Adds Analytics Tools To Push Mobile ROI
Online Media Daily, Mark Walsh - Monday, September 23, 2013
To help demonstrate the relationship between mobile advertising and actual sales, Millenni ...
- What You Guessed Is True: 40% of Xbox Live Viewers AREN'T Men
Around the Net in Video, P.J. Bednarski - Friday, September 20, 2013
Microsoft confirmed that 40% of the Xbox LIVE audience are women, accordi ...
- Y&R Study Reveals Consumers' Hidden Side
Marketing Daily, Tanya Gazdik - Wednesday, September 18, 2013
Consumers hide their motivations. Although they claim that achieving "meaning in lif ...
- Seniors Are Now The Growth Opp For Mobile
MoBlog, Steve Smith - Wednesday, September 18, 2013
The smartphone industry is maturing by literally maturing. One of the la ...
- A Third of Mobile Web Users Access Net Via Phones
Online Media Daily, Mark Walsh - Monday, September 16, 2013
Nearly two-thirds of U.S. mobile users now go online using their phone ...
- Google Analyzes Luxury Purchase Path, Solid Research En Route To Purchasing
Online Media Daily, Laurie Sullivan - Wednesday, September 11, 2013
Affluent consumers have become the most digital-savvy, using multiple devices to resear ...
- Macy's Takes An Active Interest In Workout Clothes
Marketing Daily, Laurie Petersen - Monday, September 9, 2013
As Macy's marches on in its quest for Millennial domination, activewear ...
- TV Network Viewers Break Down Via Cinema, Car Preferences
MediaDailyNews, Wayne Friedman - Thursday, September 5, 2013
What retail and other locations do TV viewers actually go to ...
- By 2017, Things Will Probably Be Better Than This Optimistic Study Says
VidBlog, P.J. Bednarski - Wednesday, September 4, 2013
A new eMarketer report says nearly 63% of the total US populati ...