- Consumer Confidence On Upswing, Especially Millennials
Marketing Daily, Tanya Gazdik - Tuesday, April 29, 2014
Consumers are showing more retail confidence -- especially Millennials, the group harde ...
- PCH Launches TV Campaign, Ups Site Traffic
MediaDailyNews, Laurie Sullivan - Monday, April 28, 2014
Publishers Clearing House (PCH) will launch a television campaign for its forthcomi ...
- College Kids Cool On Tablets, Still Annoyed By Mobile Ads
Mobile Marketing Daily, Mark Walsh - Wednesday, April 23, 2014
Tablets aren't so hot with the college crowd anymore. About 29% ...
- Smartphone Owners Span Age Groups, Majority Of 55+ Own One
Mobile Marketing Daily, Mark Walsh - Tuesday, April 22, 2014
For years, marketers seeking to boost mobile ad spending touted the smartpho ...
- Marketers Missing The Mark With Millenials
Around the Net In Brand Marketing, Tanya Gazdik - Friday, April 18, 2014
This disconnect is most evident in how companies today market to Millennial ...
- New Monster Site Project Focuses On Millennials
Social Media & Marketing Daily, Gavin O'Malley - Wednesday, April 16, 2014
Project You -- a new microsite from Monster, promises young users ...
- Boomers, Seniors Embrace Mobile for Retail
Mobile Marketing Daily, Erik Sass - Monday, April 14, 2014
Mobile shopping is no longer the purview of Gen Y and G ...
- Pew Study Shows A Gap Within Older Demo About Internet Use
VidBlog, P.J. Bednarski - Thursday, April 3, 2014
According to new study results from Pew Research Internet Center, not on ...
- More Awesomeness, As It Acquires YouTube MCN Big Frame
Online Video Daily, P.J. Bednarski - Wednesday, April 2, 2014
AwesomenessTV, the multichannel YouTube outfit acquired last year by DreamWorks Animation, ...