MediaPost Publications - Tag: digital content

Tag results for "digital content" for January 2015

AT&T Attempts 'Ephemeral Storytelling'
Marketing Daily, Aaron Baar - Wednesday, January 28, 2015
"Think about it like when Benny Goodman was on 'The Ed Sulliv ...
8 Ways To Repurpose Your Content For Increased Visibility
Search & Performance Marketing Daily, Brian Patterson - Wednesday, January 28, 2015
Publishing and promoting content is a labor of love. Marketers spend wee ...
How To Validate Content Before Creating It
Around the Net in Search Marketing, Laurie Sullivan - Friday, January 23, 2015
Know what the audience want before going through the effort to crea ...
Hulu Makes Series Deal With RocketJump
Around the Net in Video, P.J. Bednarski - Friday, January 23, 2015
The streaming service unveiled plans for a new series from RocketJump, the stud ...
'Guardian' Gives Journos Keys To The Analytics Engine
MediaDailyNews, Erik Sass - Thursday, January 22, 2015
"The Guardian" has created a new audience analytics platform that is accessib ...
What Does Your Location Say About You, Really?
MediaDailyNews, Josh Engroff - Thursday, January 22, 2015
The key to doing great marketing with a particular type of da ...
Marriott Tests Providing Netflix, Hulu, Pandora Access To Guests
Around the Net in Video, P.J. Bednarski - Tuesday, January 20, 2015
The hotel chain is experimenting in eight hotels, part of a speci ...
Authors Guild Ends Battle With HathiTrust Over Digital Books
PolicyBlog, Wendy Davis - Friday, January 9, 2015
The Authors Guild's doomed lawsuit against libraries finally petered out this wee ...
Digital-Only Reps Push Uptick In Local Media Sales
MediaDailyNews, Wayne Friedman - Wednesday, January 7, 2015
New research suggests that traditional local media does drive substantially higher digit ...