- Brands Take YouTube Talent To Television To Connect With Millennials
MediaDailyNews, Laurie Sullivan - Wednesday, June 29, 2016
An increasing amount of digital video content now ends up on televisio ...
- 'Cosmo' Site Editor Odell Adds Redbook Digital Duties To Title
Publishers Daily, Sara Guaglione - Tuesday, June 28, 2016
Amy Odell says her goal is to establish "a unique, smart, funn ...
- Search Still Too Difficult For Some To Prove ROI
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 23, 2016
Paid and organic search campaigns take a back seat to other marketi ...
- New 'Ebony' Owners Plan To Expand Into Multimedia Platform
Publishers Daily, Sara Guaglione - Tuesday, June 21, 2016
The new publishing entity, Ebony Media Operations, is Clear View's first for ...
- While Marketers Rely On Content To Make Purchase Decisions, Only 27% Budget For Content Marketing
RTBlog, Tobi Elkin - Wednesday, June 22, 2016
Despite growing evidence that consumers rely on content to make purchase decision ...
- Spotify Seeks To Ramp Up Its Ad Business
Around the Net in Real-Time, Tobi Elkin - Tuesday, June 21, 2016
Spotify used to place its focus exclusively on its ad-free music streami ...
- FT Takes Controlling Stake In Digital Content Marketer
Around the Net In MAD London, Sean Hargrave - Thursday, June 16, 2016
The "Financial Times" will significantly boost its advertiser-funded video and digital conte ...
- Innovation Tells The Story For Mazda CX-9 Through Online Content
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 6, 2016
While the CX-9 will be the star in dozens of pieces ...