- McCollum To Create New Raptive Revenue Streams As EVP, Innovation
MAD, Fern Siegel - Tuesday, September 19, 2023
Red Ventures vet Marc McCollum will develop new revenue streams for i ...
- Watch A Linear TV Episode 3 Minutes At A Time: Is This What Is Coming?
TV Watch, Wayne Friedman - Wednesday, September 20, 2023
Certain TikTok accounts are posting full episodes of TV shows and full-leng ...
- YouTube Shorts Product Lead Offers Insights For Creators And Brands
MediaDailyNews, Colin Kirkland - Friday, August 25, 2023
YouTube Shorts' product lead Todd Sherman discusses hashtags and ideal posting time ...
- Amazon Web Services, The Sleeping Generative AI Giant
MediaDailyNews, Laurie Sullivan - Monday, August 28, 2023
Generative AI has changed how content is consumed - many places whe ...
- Shein's Marketing Exec Moving Forward In Style
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, August 16, 2023
"I think mom guilt and being a working mother is definitely t ...
- X Lowers Requirements Of Ad Creator Revenue-Share Program
Digital News Daily, Colin Kirkland - Friday, August 11, 2023
After announcing a global rollout of its Ad Revenue Share Program, th ...
- Here's What Publir Is And Who Is Behind It: A Conversation With Anand Ramanujan
Red, White & Blog, Joe Mandese - Monday, August 7, 2023
Publir is a publisher monetization platform and the person behind it ...
- Meta AI Music Generator Lets Users Create Content With Generative Text Prompts
Digital News Daily, Colin Kirkland - Wednesday, August 2, 2023
Meta's new AI code AudioCraft combines three separate AI sound-creation models, whi ...
- Publicis' Profitero Launches Chatbot Assistant Combining GAI With Commerce Analytics
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, August 2, 2023
Publicis' Profitero on Wednesday announced the launch of Ask Profitero, a chat-bas ...
- The Met Creates Roblox Wearables From Priceless Artworks
Digital News Daily, Colin Kirkland - Tuesday, August 1, 2023
"Replica" allows museum visitors to scan artwork and bring wearable elements ...
- TikTok Integrates New Influencer Marketing Platform For Spark Ads Format
Digital News Daily, Colin Kirkland - Friday, July 28, 2023
In an effort to bridge the gap between TikTok creators and advertiser ...
- How About A Good Housekeeping Seal Of Political Ad Approval?
Red, White & Blog, Joe Mandese - Friday, July 28, 2023
News circulating this week that Microsoft's Xandr unit plans to ban politic ...
- TikTok Expands Text Posts For Creators
Digital News Daily, Colin Kirkland - Monday, July 24, 2023
TikTok has announced an expansion of in-app text posts that invite creato ...
- Video Format Preferences Vary Significantly By Age
Video Insider, Karlene Lukovitz - Monday, July 24, 2023
Even younger versus older Millennials show markedly different preference patterns. ...
- Uncorked: An Unconventional Path For This Vintage Wine Estates' Exec
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, July 26, 2023
"Women stay in roles way too long because they think that th ...
- Senate To Mark Up Teens Online Safety Bill
Digital News Daily, Wendy Davis - Friday, July 21, 2023
The Senate Commerce Committee is scheduled to mark up a controversial bi ...
- Karat Financial Launches Visa Card For Creators, Raises $70M
Digital News Daily, Colin Kirkland - Wednesday, July 19, 2023
To address payment discrepancies in the creator economy, Karat Financial has launch ...
- Streamers' Ad Pods Duration Grows, As Frequency Issues Remain
Television News Daily, Wayne Friedman - Wednesday, July 19, 2023
Streaming platform advertising may increasingly see a glut. Nearly 35% of streami ...
- Meta Rolls Out Reels Editing Tools To Facebook, Rebrands 'Watch' Tab
Digital News Daily, Colin Kirkland - Monday, July 17, 2023
Facebook users will soon be able to to craft videos on Facebo ...
- NP Digital: 82% Of Marketers To Explore Previously Unused Paid Tactics
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 17, 2023
YouTube Shorts and Instagram Reels in paid campaigns, AI for copy ...
- Using Your Remote To Buy The Shirt Off This Guy's Back
TV Watch, Wayne Friedman - Friday, July 14, 2023
As part of its next stage of commerce development, Roku has stru ...
- Microsoft Added Generative AI After Nadella's 'Mind-Blowing' Experience
Search & Performance Insider, Laurie Sullivan - Wednesday, July 12, 2023
Microsoft Advertising has been working with AI for years, integrating it in ...
- TikTok Will Pay Creators To Create Video Ads For Brand Challenges
Digital News Daily, Colin Kirkland - Tuesday, June 27, 2023
TikTok has announced a new in-app feature being tested with select bran ...
- TikTok Partners With Amaze To Create New Live Shopping Influencer Revenue Stream
Digital News Daily, Colin Kirkland - Friday, June 23, 2023
TikTok has joined forces with creator commerce platform Amaze Software to bri ...
- LinkedIn Planning To Test Video Ad Placements On Streaming Services
Digital News Daily, Colin Kirkland - Friday, June 16, 2023
LinkedIn is readying the test of a new ad product that wi ...
- The Risks Of AI: Legal/Ethical Issues And Lack Of SEO
Email Marketing Daily, Ray Schultz - Friday, June 16, 2023
Freelancers are much more likely than others to fear incorrect information, ...
- TikTok Strikes Deal With GSTV For On-the-Go Consumer Content
Digital News Daily, Colin Kirkland - Thursday, June 8, 2023
The partnership with GSTV aims to bring TikTok content to GSTV's audien ...
- Contextual AI Technology 'Liz' Integrates With GAI To Analyze Content
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 5, 2023
Seedtag has launched a contextual artificial intelligence (AI) capability integrated with generati ...
- Snap Launches New Lenses, AR 'Learning Hub' For Creators, Businesses
Digital News Daily, Colin Kirkland - Thursday, June 1, 2023
For creators and businesses that want to enhance their creative output, Sn ...
- Snapchat Tests New AI Feature, Generates 'Dreams'
Digital News Daily, Colin Kirkland - Tuesday, May 30, 2023
Snapchat is testing a new way for users to play around wi ...