- Jack Wills Appoints Havas Work Club As UK Digital Agency
Around the Net In MAD London, Sean Hargrave - Thursday, September 18, 2014
Trendy fashion retailer Jack Wills has appointed Havas Work Club as i ...
- Millennials Exposed -- Why All The Fuss?
London Blog, Sean Hargrave - Thursday, September 18, 2014
Sorry, but someone has to ask. Why are companies and marketers ...
- Marketing Business Is Bright Spot For Adobe In Otherwise Cloudy Quarter
Around the Net In Media, Gavin O'Malley - Wednesday, September 17, 2014
During an otherwise disappointing fiscal third-quarter, Adobe this week said revenue fr ...
- Skoda Gives 18 Feet & Rising Its Digital Brief
Around the Net In MAD London, Sean Hargrave - Tuesday, September 16, 2014
Skoda has handed its digital brief to 18 Feet & Rising aft ...
- McKinsey Hopes To Become More Digitally Agile, Acquires Agiliti
MAD, Joe Mandese - Friday, September 12, 2014
Agiliti, the digital-focused management consulting firm founded by long-time Madison Avenue digit ...
- Video For Marketing And Sales Increasing in Importance
Research Brief, Jack Loechner - Thursday, September 11, 2014
According to a study sponsored by Vidyard, and conducted by Demand Metr ...
- 10% Of Digital Media Now Going Through Programmatic; Agency Trading Desk Usage Declines
MAD, Steve McClellan - Thursday, September 4, 2014
That's according to a new study by the World Federation of Advertiser ...
- USA Today Sports Media Taps Moko for Mobile Social Apps
MediaDailyNews, Erik Sass - Wednesday, September 3, 2014
USA Today Sports Media Group is expanding its social media reach throu ...
- Nielsen: Brands Targeting Online More Narrowly, Missing Greater Share Of Intended Targets
MediaDailyNews, Joe Mandese - Tuesday, September 2, 2014
While the ad industry has embraced conventional audience ratings as a meth ...