- The Internet of Things By The Percentages
Connected Thinking, Chuck Martin - Tuesday, September 29, 2015
One of the main impacts of the Internet of Things is t ...
- Tech-Driven Marketing Can Creep You Out
Marketing Daily, P.J. Bednarski - Monday, September 28, 2015
Tech-driven marketing has its pluses, but at the Bloomberg Market Leaders pan ...
- Plymouth Gin Hands Digital Brief To AnalogFolk
Around the Net In MAD London, Sean Hargrave - Thursday, September 24, 2015
Plymouth Gin, the drinks brand owned by Chivas Brothers, the Pernod Rica ...
- Mobile Addiction, Responsive Design Can Fuel Email ROI
Email Marketing Daily, Jess Nelson - Tuesday, September 22, 2015
Consumers' strong attachment to mobile devices has helped spark the skyrocketing ...
- Email Is Still Backbone Of Multichannel Strategy
Email Marketing Daily, Ben Frederick - Wednesday, September 16, 2015
According to IBM's 2015 Email Marketing Metrics Benchmark Study, email remains ...
- Aviva Appoints Razorfish As Global Digital Agency
Around the Net In MAD London, Sean Hargrave - Friday, September 11, 2015
The New York-based agency won the account after a competitive pitch again ...
- TV Nets Earn More From Digital, Though Overall Ad Market Erodes
MediaDailyNews, Wayne Friedman - Tuesday, September 8, 2015
Although digital TV advertising dollars are growing for the TV networks, th ...
- Pope Up
Real MAD, Stan Mack - Tuesday, September 8, 2015
...
- Digital Advertising Racing To #1 By Next Year
Research Brief, Jack Loechner - Monday, September 7, 2015
According to a recent comScore report, digital advertising is expected to beco ...
- L'Oreal Seeks London Agencies For Digital And Experiential
Around the Net In MAD London, Sean Hargrave - Friday, September 4, 2015
L'Oreal is on the hunt for UK agencies with digital and experienti ...
- Trident Gum Taps Startup to Leverage Wearable Data for Marketing
Connected Thinking, Chuck Martin - Tuesday, September 1, 2015
All that data coming from wearables like fitness trackers and smartwatches n ...
- Marketing & Riding the Internet of Things Wave
Connected Thinking, Chuck Martin - Tuesday, September 1, 2015
The Internet of Things (IoT) isn't going to arrive one day wi ...
- Ad Tech Industry Should Focus On Technology Outputs, Not Inputs
MediaDailyNews, - Tuesday, September 1, 2015
Digital advertisers need to strike the right balance of tech (to measu ...