Tag results for "digital marketing" for November 2016
- Commerce Signals Launches Databridge PlatformCommerce Signals, a company that aggregates insights from transaction data, announced tod ...
- Authenticity Ads Make Stronger Impact Than Analytics, Targeting In 2016 Campaign Emotional ads top analytics in appealing to voters. Less sophisticated online ad ...
- Scale, Standards Hold Key To Arrival Of Programmatic AR/VR AdsAugmented and Virtual Reality (AR/VR) are steadily expanding into the mainstream. ...
- Programmatic's Creative ChallengesWhat are the biggest challenges for creatives? During the "Can Programmatic Te ...
- Private vs. Open ExchangesSometimes, buying programmatic inventory on the open marketplace is a far bett ...
- Rise of the Micro-InfluencersIn a short time, influencer marketing has evolved to the point whe ...
- On-Target Versus Reach: The Digital World Needs Both To SucceedThe ability to deliver ads to specific audiences has made digital advertisi ...
- MediaMath Launches Audience Segments To Enhance Its DMPAd-tech firm MediaMath launched Adaptive Segments Wednesday -- a product that ai ...
- 33Across Launches 2 New In-Feed Ad Products33Across has announced two additions to its programmatic offerings for publishers: Deskt ...
- Digital Strategies In Politics Defined By Age Rather Than AffiliationDigital advertising in leading political campaigns is being led by young staffe ...
- Felines Suspect 'Catspiracy,' Per PetSafe The two-minute film is shot from the point of view of ...
- Crayon Raises $3.35M For Real-Time Marketing AnalyticsCrayon announced a $3.35 million seed funding round on Thursday for artifici ...
- Marketing Budgets Predicted To Increase, But What About Email?Marketing budgets in the U.S. and U.K. are expected to increase year-over-ye ...
- Trump's Digital Operation Is Unconventional, But More Successful Than It AppearsTrump rode the earned-media wave throughout the primary cycle and landed t ...
- The Trade Desk Integrates IAS' Pre-Bid Video Targeting SuiteThe Trade Desk, the demand-side platform that recently went public, has integrat ...
- Swing-State Mobile Marketing: Blue States Pricier Than Red StatesLiftoff, a company that studies mobile user acquisition, announced the release ...
