- P&G Adds To Its Olympic Spokes-Athlete List
Marketing Daily, Karl Greenberg - Thursday, January 7, 2010
The company says the athletes will be part of integrated campaigns wi ...
- BPA Board Talks Digital Circ Rules, Forms JIC
MediaDailyNews, Erik Sass - Wednesday, January 6, 2010
BPA Worldwide, which provides audits for consumer magazine and business-to-business magazine publisher ...
- Creativity Feeds The Data Beast (And Digital Killed The TV Star)
Online Spin, Cory Treffiletti - Wednesday, January 6, 2010
I started last year by talking about the balance between art a ...
- Diginet Channel Option For 24/7 Stations
Around the Net In Media, Fern Siegel - Monday, January 4, 2010
TV stations that want a complementary digital channel have a new optio ...
- 9 Digital Marketing 'Un-Resolutions'
Marketing Daily, Judy Shapiro - Tuesday, January 5, 2010
We all know about our New Year's resolutions. We make them wi ...
- GroupM Taps Norman As NA CEO, Goldstein Will Remain An Advisor
MediaDailyNews, Joe Mandese - Monday, January 4, 2010
In a surprise move, WPP named its top digital media executive, Grou ...
- Nivea Effort Encourages Touching, Kissing
Marketing Daily, Tanya Gazdik - Saturday, January 2, 2010
The skin care maker is kicking off the campaign with the deb ...
- Depending On Digital
Online Spin, Kendall Allen - Monday, January 4, 2010
Ultimately, this accountability mythology is not one that we as an indust ...
- RAM: The Poetry of Digital Direct Marketing
OMMA Magazine, David Goetzl - Tuesday, January 5, 2010
Aaron Smith and Lisa Harmon are regulars at MediaPost's Email Insider Summi ...